£30 – £120

Photography Training for Business 6x 1.5hrs #T4B6

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Unit 2

90 Giles Street

Leith

Edinburgh

EH6 6BZ

United Kingdom

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Use images to talk to your customers...not just shout at them!

The goal of this training is to help your business be more successful by better using images to talk to your customers and potential customers. Or if you prefer in marketing speak ‘to facilitate SMEs and solopreneurs to visually communicate more effectively with their target market driving engagement and sales’.

This training course runs over 6 weeks with each class being an hour and half. It is a group course held at my studio on Giles Street in Edinburgh. You can either sign up to the sessions that interest you (see the descriptions below) or book all 6 to secure your place for the full block. I also offer a one off 3hr course focusing on improving your photography #T4B3 and a full-day Digital Content Masterclass, which covers strategy and video, so check out all the options.

If you can't make any of the dates or would just like to learn a bit more before deciding sign up to the newsletter or join the Digital Content Masterclass Facebook group. The group has lots of great hints and tips and is in collaboration with Katie from Words that Work and Brendan from Dangerous Studio. There is lots of free knowledge going as well as keeping you up to date on the courses on offer. Come and say hi!

Back to this course. #T4B6 is 6 sessions of 1.5hrs over 6wks, which can either be booked individually or as a block. MAX 6 people/session:

Session 1 - 4th October

Assessment of current situation, knowledge, skills, equipment, etc. How to take more interesting pictures.

Session 2 - 11th October

Defining of target market. Practising styles of photography to match those markets. Creating an imagery guide for your business.

Session 3 - 18th October

Highlighting key features of your product or service. Using those to develop a clear message through composition, lighting, perspective, etc.

Session 4 - 25th October

Developing your brand message by using editing and design tools. Including information on specific social media platforms.

Session 5 - 1st November

Storytelling to help the sales process. Looking at simple ways of creating a narrative that supports customers. Helping them to buy from you.

Session 6 - 8th November

Efficiency. Looking at (playing with) different equipment and planning strategies to save you time, money and stress.

There will be practical photography tips all the way through too. Numbers are limited to 6 ppl so you have to get in quick.

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Date and Time

Location

Unit 2

90 Giles Street

Leith

Edinburgh

EH6 6BZ

United Kingdom

View Map

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