Navigating the news

Re-inventing Philadelphia's largest multilingual news website for a wider audience

Date & Time:

Thursday, April 10th, 5:00pm- 7:00pm

Location:

The Greater Philadelphia Chamber of Commerce 200 S. Broad St #700, Philadelphia PA 19102 - Dibona Room

Description:

Building a successful news website requires much attention to detail. From crafting a new topic taxonomy and designing an accessible user experience, to managing editorial workflows and delivering advertising across device platforms, creating a news website positioned to compete on an national level has it’s own set of unique requirements.

Add to this a few languages, as well as developer, creative and business constraints, and a news website becomes a distinct challenge and opportunity.

Join us for a panel discussion to get a behind the scenes look into the process, the challenges, and our solutions for building a large-scale, responsive, news website in Spanish and English. Presented by AL DÍA News Media, Tabula Creative, and Context. This panel will be invaluable for anyone planning to embark on their own website redevelopment project in 2014.

Moderator: Juliana Reyes, Lead Reporter, Technical.ly Philly