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Peppercomm Muck Rack Online Training: reaching journalists via social media

Muck Rack

Wednesday, May 1, 2013 from 12:00 PM to 12:45 PM (EDT)

Peppercomm Muck Rack Online Training: reaching...

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Peppercomm Employee Ended Free  

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Event Details

In this online training session for Peppercomm employees only, we'll be going over the essentials on how to use Muck Rack to the fullest to connect with the right journalists using Twitter & social media:

  • Search for journalists on Muck Rack based on what they tweet about and the articles they link to
  • Manage your media lists
  • Monitor the Newsroom and Directory to find the stories journalists are looking to write about
  • Set up Muck Rack Alerts
  • Tips on how to build relationships with journalists and make the pitch
Special thanks to Peppercomm's Laura Bedrossian for organizing this!
Look forward to having you join us. After you RSVP you'll get the online session information.
This session will be led by Shira Palka:
Shira Palka is a Business Development Associate at Sawhorse Media, the company behind Muck Rack. Shira's past experience includes working in public relations and marketing.

"[Muck Rack] search yielded more valuable information than Google News." -Robert Wynne in Forbes

"You can build a relationship organically through Twitter and Muck Rack Pro’s search tool and find what journalists are following your company and your competitors and your beat.  Now you can go even deeper (such as) who are all the journalists on Twitter who have tweeted on marketing." -Laura Fitton, HubSpot

"This may be one of the most useful tools ever invented for media professionals, particularly those working in public relations." -Courtney Boyd Myers, The Next Web
Have questions about Peppercomm Muck Rack Online Training: reaching journalists via social media? Contact Muck Rack

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