In this luncheon, hear from a distinguished panel of leading marketing leaders – representing academic, agency, client-side, and staffing perspectives – on talent development and retention. According to the Gartner’s 2017 CMO Strategy Survey, many CMOs desire an operating model that relies less on outsourced talent and more on internal capabilities. At the same time, a more project-centric work style and strong customer focus increasingly drive today’s marketing organization.

Within that context, staffing agencies and agency leaders need to also adapt to stay relevant and serve their clients better. All marketing leaders want to know: “How can I design and build a marketing team that achieves business goals and adapts to future needs?”