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Overcoming the Challenges of Marketing a More Mature Business 3 Part Series

SBDC at Lorain County Community College

Tuesday, October 24, 2017 from 10:00 AM to 12:00 PM (EDT)

Overcoming the Challenges of Marketing a More Mature...
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Ticket Type Sales End Price Fee Quantity
Marketing 3 Part Class 10/17, 10/24, 10/31 3d 5h 47m $49.00 $0.00

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Event Details

Overcome Your Marketing Hurdles!

Here’s the good news: Your business is more than 3 years old, and research shows that hitting the 3 year mark in business means you have about a 50/50 chance to see your 10th anniversary.

The bad news? How do you overcome the challenges of marketing this business so you continue to grow your market share, attract and retain quality employees, innovate and provide value to your customers and clients.

Has your business become stale? Are you losing market share? Is it time for a rebrand? Where should you be investing your time and money to maximize your marketing dollars? How do you seamlessly coordinate your operations, sales and marketing to make a business model poised for top line growth while cutting spend?

In this three part series, nationally-renown speaker, brand and marketing expert and national business leader Rodger Roeser, CEO of the award winning marketing firm The Eisen Agency, will share specific strategies and tactics designed to keep every business thriving.

Who should attend: Business owners, sales, and marketing executives in businesses that are at least 3 years old.

Attendance is limited, so reserve your space today. Register by October 6th for $29.00! After October 6th it is $49.00. USE CODE: SBDC for discount.
 
October 17th: Common Marketing Pitfalls, Conducting a Marketing Forensics, Diagnosis and Cures.
October 24th: Competitive Landscaping & Auditing, Gaining Market Share & Reducing Spend
October 31st: Not so Scary New Marketing Strategies, Content Marketing and PR 4.0
 
A 20 + year veteran of the marketing and PR industry, Rodger Roeser is the CEO of Cincinnati and Cleveland based The Eisen Agency, which has twice earned Fast 55 honors as one of the fastest growing companies in Cincinnati. He was awarded the 2014 CSuite Award as Top CEO in Cincinnati, and in 2013 his agency was named PR Firm of the Year by the Public Relations Society of America. An Inc 5000 company, Roeser is the national chairman of the Public Relations Agency Owners Association, and works with businesses across the country as their marketing agency including such local and nationally organizations as Roto-Rooter Corporation, RE/MAX real estate, White Castle restaurants, TechSolve, Flamingo Air, Worker Bee Drones, and many others in the financial, retail, manufacturing and technology sectors.

                            

Have questions about Overcoming the Challenges of Marketing a More Mature Business 3 Part Series? Contact SBDC at Lorain County Community College

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When & Where


SBDC at LCCC
151 Innovation Drive
Elyria, OH 44035

Tuesday, October 24, 2017 from 10:00 AM to 12:00 PM (EDT)


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Overcoming the Challenges of Marketing a More Mature Business 3 Part Series
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