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Online Course: How to Be Your Own Brain Fitness Coach in 2012

SharpBrains

Wednesday, March 7, 2012 at 11:00 AM - Wednesday, March 28, 2012 at 1:00 PM (PST)

Ticket Information

Ticket Type Sales End Price Fee Quantity
Regular Ticket
Full registration to course, including eBook, live and recorded course sessions, access to private online forum.
Ended $225.00 $0.00

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Event Details

By the end of this online course you will have gained the understanding and information required to apply emerging science and tools to enhance your own brain health and functionality across the lifespan. 

 

Course Description

brain at workSum­mary: Infor­ma­tion over­load and longer lives expose our brains to more demands than even before. This fast-paced and inter­ac­tive online course will exam­ine the emerg­ing sci­ence of neu­ro­plas­tic­ity and cog­ni­tive reserve and sur­vey lat­est tools and best prac­tices to equip you to become your own ‘brain fit­ness coach’ and address your very own pri­or­i­ties in your per­sonal and/ or pro­fes­sional life. Avail­able online from any­where with an Inter­net con­nec­tion, this course will help you pin­point ways to opti­mize brain health and func­tion­al­ity and delay decline, nav­i­gat­ing the maze of frag­mented research, super­fi­cial media cov­er­age and exag­ger­ated mar­ket­ing claims. The course is based on The Sharp­Brains Guide to Brain Fit­ness –recently named a Best Book by AARP– and Sharp­Brains’ new ABBC frame­work (Address Basics, Build Capac­i­ties), and includes weekly read­ings and activities.

Mechan­ics: The course con­sists of four two-hour-long live ses­sions to be held in March 2012 (see detailed syl­labus below), which will be recorded for later view­ing if you can’t par­tic­i­pate live, and an online pri­vate forum for Fac­ulty and Par­tic­i­pants to inter­act dur­ing March and April 2012. Live ses­sions will take place on four con­sec­u­tive Wednes­days –03/07, 03/14, 03/21 and 03/28– from 11am US Pacific Time/ 2pm US East­ern Time to 1pm PT/ 3pm ET.

Who this is for

This course is open to the gen­eral pub­lic, and ideal for any­one with at least a bachelor’s degree (in any field) who wants to under­stand how emerg­ing brain and cog­ni­tive sci­ence can be applied to enhance one’s brain health and per­for­mance, and who is will­ing to par­tic­i­pate in a fast-paced course that lever­ages e-learning to facil­i­tate a global learn­ing expe­ri­ence. This is nei­ther an over­sim­pli­fied self-help course, nor a medical/ pro­fes­sional con­tin­u­ing edu­ca­tion one. Aris­to­tle is quoted as say­ing, “Virtue is the mean between two extremes”… and we intend to ensure a vir­tu­ous expe­ri­ence, think­ing of it as the course that any­one in our team would love to take for our own ben­e­fit, were we work­ing in a dif­fer­ent field.

Note: In order to ensure a valu­able and inter­ac­tive expe­ri­ence, par­tic­i­pa­tion will be lim­ited to the first 200 indi­vid­u­als who register.

We will issue a Cer­tifi­cate of Atten­dance to those inter­ested, but we grant no CME/CEU units.


Instructor and Guest Lecturers

Alvaro FernandezInstructor: Alvaro Fernandez is the cofounder of SharpBrains, an independent market research and publishing firm helping organizations and individuals navigate the emerging brain fitness field, and the  coauthor of The SharpBrains Guide to Brain Fitness: 18 Interviews with Scientists, Practical Advice, and Product Reviews, to Keep Your Brain Sharp, recently named a Best Book by AARP. He is a nationally-known speaker and expert, quoted by The New York Times, The Wall Street Journal, New Scientist, CNN, and other media outlets. Alvaro is also produces the largest annual global and virtual conference where scientists, technologists and professionals discuss latest developments in the field. Alvaro holds an MBA and an MA in Education from Stanford University.

 

Alvaro Pascual-LeoneGuest Lecturer: Alvaro Pascual-Leone, MD, PhD, is the Direc­tor of the Berenson-Allen Cen­ter for Non-Invasive Brain Stim­u­la­tion and a Professor of Neurology at Har­vard Med­ical School. Dr. Pascual-Leone researches the phys­i­ol­ogy of higher cog­ni­tive func­tions with emphasis on the study of brain plas­tic­ity in skill acqui­si­tion and recov­ery from injury across the lifespan. Dr. Pascual-Leone obtained an M.D. and a Ph.D. in Neu­ro­phys­i­ol­ogy from the Fac­ulty of Med­i­cine of Albert Lud­wigs Uni­ver­sity in Ger­many, and trained at the Uni­ver­sity of Min­nesota and the US National Insti­tutes of Health. He greatly enjoys teach­ing and is the recip­i­ent of numer­ous awards.

Robert BilderGuest Lecturer: Robert M. Bilder, PhD, ABPP-CN is the Michael E. Tennenbaum Family Professor of Psychiatry and Biobehavioral Sciences at the UCLA David Geffen School of Medicine. Dr. Bilder is also the Chief of Medical Psychology-Neuropsychology at the Semel Institute for Neuroscience and Human Behavior, directs the Tennenbaum Center for the Biology of Creativity; is Co-Director of an NIMH-sponsored Center for Intervention Development and Applied Research focusing on translational research to enhance cognitive control. 

 

What to expect

  • Before March 7th: you will receive your eBook copy of The SharpBrains Guide to Brain Fitness and detailed instructions to participate in the first live session on March 7th. 
  • From March 7th to March 28th: you will participate in each course session (either live or recorded) via your web browser, asking questions and interacting with Faculty and participants via the course elearning platform, both during each session and in-between sessions. Weekly readings and first-hand activities will drive home the main lessons and takeaways from the course. 
  • After March 28th: the course elarning platform will remain active until April 30th, 2012, enabling you to watch recorded sessions and to interact with other participants.
  • Required technology: all you need is a computer with Internet access and a Flash-enabled web-browser (over 95% web-browsers are Flash-enabled by default). You can test your computer Here. If you pass the first three steps of the test, then you are ready to participate in the course. (You don't need to install the Add-in suggested in Step 4.) 

 

Materials

Course registration includes:

  • eBook copy of The SharpBrains Guide to Brain Fitness
  • Access to four course sessions, both live and recorded
  • A private online forum will enable students to interact among themselves and with the instructor continually between March 8th and April 30th, 2012.  

 

Syllabus

Session I. Debunking Brain and Brain Fitness Myths: We will first debunk popular misconceptions that stand in the way of making informed decisions to spend our time and money wisely. We will explore hot topics such as genetics vs. environment vs. lifestyle, intelligence, left/ right brain hemispheres, “brain age”, cognitive enhancement, supplements, learning styles, brain training, neurogenesis, neuroplasticity, cognitive reserve, and Alzheimer’s Disease. Additionally we’ll contrast the findings from a major recent scientific study with their media coverage, equipping participants to become better informed readers of news and scientific findings.

When: Wednesday, March 7th, 11am-1pm US Pacific Time (live session will be recorded for later viewing).

Reading:

  • Introduction and Chapter 1 of The SharpBrains Guide to Brain Fitness
  • Agency for Healthcare Research and Quality (AHRQ). 2010. Alzheimer's Disease and Cognitive Decline, Structured Abstract and Evidence Report. April 2010. www.ahrq.gov/clinic/tp/alzcogtp.htm

Activity: five-finger meditation.

Session II. How to Address the Basics: In this session we will discuss the complementary roles and mechanisms underpinning the major lifestyle pillars for brain fitness: healthy nutrition, aerobic exercise, stress management and mental stimulation that incorporates novelty, variety and challenge. We’ll explore how the human brain is a dynamic system to optimize and enhance, and how each of the major lifestyle pillars plays a fundamental role in developing, enhancing, and maintaining key cognitive, executive and emotional self-regulation functions require to thrive at every stage of life (“brain fitness”).

When: Wednesday, March 14th, 11am-1pm US Pacific Time (live session will be recorded for later viewing).

Reading:

  • Chapter 2 of The SharpBrains Guide to Brain Fitness.

Activity: cognitive reappraisal.

Session III. How to Build Brain-Based Capacities: What are some of the most promising research-based “brain training” methods (hint: meditation, cognitive training, biofeedback, cognitive therapy) and what are emerging best practices and guidelines on how and when to use each of them to build core capacities such as attention, working memory, emotional self-regulation, information processing, cognitive monitoring and reappraisal? This session will survey the value and limitations of available tools and suggest appropriate scenarios of use.

When: Wednesday, March 21st, 11am-1pm US Pacific Time (live session will be recorded for later viewing).

Reading:

  • Chapters 3 and 4 of The SharpBrains Guide to Brain Fitness.

Activity: participants choose biofeedback-based exercise or cognitive training.

Session IV. How to Be Your Own Brain Fitness Coach: This session will equip you with the frameworks and checklists required to integrate the knowledge and tools introduced during the whole course to meet your specific personal and professional priorities. “No one size fits all” applies to brain fitness, and this course is designed to help you build your own personal “brain fitness toolkit” to meet the priorities you are facing today and will face tomorrow.

When: Wednesday, March 28th, 11am-1pm US Pacific Time (live session will be recorded for later viewing).

Reading:

  • Chapters 6 and 7 of The SharpBrains Guide to Brain Fitness. 

Activity: develop your own “brain fitness plan” for 2012.

 

Frequently Asked Questions

Ques­tion: Who has reg­is­tered to par­tic­i­pate so far?

Answer: Over 100 indi­vid­u­als have reg­is­tered so far, rep­re­sent­ing a fas­ci­nat­ing diver­sity of back­grounds. We have health and med­ical pro­fes­sion­als, edu­ca­tors, busi­ness exec­u­tives, traders, con­sul­tants, coaches, soft­ware engi­neers, ther­a­pists, and more.  

Ques­tionIs this a train-the-trainer? are you offer­ing CME/ CEUs?

Answer: No. This is a course designed for a well-educated gen­eral audi­ence. Let us explain the incep­tion of the course: Alvaro Fer­nan­dez, the main course instruc­tor, has been teach­ing a sim­i­lar course at UC-Berkeley Osher Life­long Learn­ing Insti­tute. By offer­ing this course online we want to engage every­one who is inter­ested in learn­ing “how to be their own brain fit­ness coach”, no mat­ter their occu­pa­tion, geog­ra­phy or age. This is nei­ther an over­sim­pli­fied self-help course, nor a medical/ pro­fes­sional con­tin­u­ing edu­ca­tion one. Aris­to­tle is quoted as say­ing, “Virtue is the mean between two extremes,” and we intend to ensure a vir­tu­ous learn­ing expe­ri­ence, think­ing of it as the course that any­one in our team would love to take for our own ben­e­fit. We will issue a Cer­tifi­cate of Atten­dance to those inter­ested, but we grant no CME/CEU units.

Ques­tionI have already read your book The Sharp­Brains Guide to Brain Fit­ness (May 2009; 182 pages). Is it still wor­thy to attend the course?

Answer: Yes. The book is indeed a key ref­er­ence for the course, but the course goes well beyond it both in terms of con­tent and qual­ity of learn­ing expe­ri­ence. Books are an excel­lent medium to share infor­ma­tion, but edu­ca­tional courses are a bet­ter medium to ensure learn­ing and under­stand­ing on how to apply the infor­ma­tion. Think about the dif­fer­ence between read­ing a biol­ogy text­book and attend­ing a Biol­ogy 101 course.

Ques­tion: I can­not par­tic­i­pate in the four sched­uled live ses­sions. Can I still get value from the course?

Answer: It may require a bit more effort on your side, but we cer­tainly think so. All live ses­sions will be recorded for later access, and the online course plat­form will enable con­tin­ued inter­ac­tion among Fac­ulty and Par­tic­i­pants through­out March and April. All weekly activ­i­ties are designed to be com­pleted on your own.

Ques­tion: When will Guest Lec­tur­ers participate?

Answer: Dr. Alvaro Pascual-Leone is sched­uled to co-teach the March 7th ses­sion on Debunk­ing Brain and Brain Fit­ness Myths, and Dr. Robert Bilder is sched­uled to co-teach the March 14th ses­sion on How to Address the Basics.

 

If you have any questions or would like further details about the course please Contact Us.

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When

Wednesday, March 7, 2012 at 11:00 AM - Wednesday, March 28, 2012 at 1:00 PM (PST)


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Organizer

SharpBrains

SharpBrains is an independent market research firm tracking health and well-being applications of brain science. We maintain a state-of-the-market report,  produce an annual virtual conference, publish a book for the general public, and provide advisory services.

SharpBrains.com is one of the most popular brain blogs with 100,000+ monthly readers and 45,000+ eNewsletter subscribers. 

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