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Online Advertising for Destinations: Big Changes Ahead

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A look at the main online advertising channels, tactics that help them perform, and how advertising will change with increased privacy.

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We're in the midst of another big shift in online advertising. Google and Apple both have plans to further protect the privacy of their users, but that limits the ability of advertisers to target and nurture their audience. In this webinar, we'll show you:

  • An overview of the major online advertising channels (Google, Facebook/Instagram)
  • Strategies to improve your current ad campaigns (or start with better campaigns)
  • The upcoming changes to these channels, what to expect, and how to prepare
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