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October Luncheon with Jian Huang, CEO of Survature
When and where
Date and time
Wednesday, October 14, 2015 · 11:30am - 1pm EDT
Location
Bridgewater Place 205 Bridgewater Road Knoxville, TN 37923
Description
The New (and Homegrown) Way to Survey
Wednesday, October 14
11:30am - 12pm, Networking & Lunch
12pm - 1pm, Featured Speaker
Bridgewater Place
Traditional surveys are often too long and wear participants out — leading to low completion rates and questionable results. In this lunch & learn seminar, Jian Huang of Survature will discuss how current online survey tools are evolving to deal with these issues by showing Survature's one-of-a-kind question interface that increases participation and analyzes the behavior of respondents while they take the survey. Learn how Knoxville’s own Tennessee Theatre has used Survature in order to drive decisions that improve their operation, marketing and their patron’s theatre experience.
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About the organizer
The Knoxville chapter of the American Marketing Association brings together marketing minds, across Knoxville and surrounding areas, through valuable professional development events, networking opportunities and monthly luncheons. The opportunity to meet and mingle with some of Knoxville’s brightest just might spark your next big idea, or yield an introduction to a valued connection.