This month we're teaming up and sponsoring part of Innotech's eMarketing Summit at the Austin Convention Center on Wednesday, October 16, 2013. Words of wisdom from this brigade of marketing brainiacs can be yours for a mere $79 (early bird pricing ends Oct 8), which even includes coffee, luncheon and reception. To attend the Summit, register here and use the discount code SMCE20. Also, do register here as well on our Eventbrite to help us gauge attendance for Spike Jones' session at 4:30.
Option 2: If you're pressed for time, just attend the SMCAustin-sponsored (free) 4:30 p.m. session with speaker and "Brains On Fire" co-author, Spike Jones:
Spike Jones: "Embracing and Empowering the Fans Who Love You the Most"
Innotech eMarketing Summit at Austin Convention Center Room 16AB
4:30 pm - 5:20 pm
Session overview: The best advertising happens when other people sing your praises to their friends and family. And ambassador/advocacy programs are a great way to ignite excitement and conversation around your brand. They aren’t loyalty programs and they aren’t couponing programs. After all, an ambassador is a messenger of goodwill. In this engaging, humorous talk, we’ll explore real life examples of what works and what doesn’t. And no, it’s not all about social media, either!
Bio: Spike Jones specializes in word of mouth marketing as group director of engagement at WCG. Previously, he was the senior vice president of customer experience at Fleishman-Hillard International Communications, and worked at the identity company Brains on Fire, where he co-authored the book, “Brains on Fire: Igniting Powerful, Sustainable Word of Mouth Movements.” Spike has worked with many notable clients, including USAA, AT&T, General Motors, BMW and Best Buy.
To register for Spike's 4:30 pm session: Use this Eventbrite.Hope to see you there!
Special Thanks to our sponsors:
2013 Corporate Sponsor: AT&T. Connecting you to your world, everywhere you live and work.
2013 Local Sponsor: Capital Metro is proud to sponsor Social Media Club Austin! Capital Metro has recently installed new bus stop signage at every stop in Capital Metro’s service area to allow riders to get schedule information on the go – using a cell phone, you can access “next bus” information for individual stops by calling Capital Metro’s Go Line, texting the number provided or scanning the unique QR code included on each sign. You can find Capital Metro on Facebook, and follow them on Twitter at @CapMetroNews and @CapMetroRail.
2013 Refreshment and Venue Sponsor: Austin's Pizza For those of you who have been attending our meetings for some time, you know what a great friend Austin's Pizza has been to SMCAustin. Austin's Pizza uses only pure, whole ingredients and has the best delivery network in town with 11 Austin area locations.
When & Where
Social Media Club Austin Chapter
The Social Media Club Austin...part think tank, part curiosity, all new media.
Chapter Homepage: http://socialmediaclub.org/chapter/austin-tx