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OCPM April 2013 "The Real Role of Customer Validation"

Orange County Product Managers

Wednesday, April 10, 2013 from 6:00 PM to 8:30 PM (PDT)

Irvine, CA

OCPM April 2013 "The Real Role of Customer Validation"

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Event Details

 

Orange County Product Managers

Wednesday, April 10 @ 6:00 - 8:30 PM

@ The Buddy Group

"The Role of Customer Validation"

Luke Freiler

Customer validation helps you improve products and validates your view of the market - think of it as a safety net before you launch your product into the wild. Luke Freiler, CEO of Centercode, will discuss the unique value that customer validation delivers to product management professionals beyond collecting feature requests. Luke will also share how Product Managers can leverage the results of customer validation to communicate the voice of the customer and strengthen customer connections.

$15 - Early advance purchase online (until March 29)
$20 - Advance purchase online (until April 9)
$25 - Cash at the door

Drinks and appetizers will be provided.


About this month's speaker:

Luke Freiler is the CEO of Centercode and has over a decade of experience in the beta management field. Born and raised in Southern California, Luke started his career at companies like Ericsson and Native Instruments, before founding Centercode in 2001. He built Centercode's beta test management platform from the ground up. Over the years his team has run hundreds beta and customer validation tests for companies like Logitech, Roku, and T-Mobile. And companies like Adobe, Cisco, and EMC use Centercode's software to manage thousands of tests each year. This has helped Luke and Centercode become the leading voice on how technology companies can use customer validation to build better products.

Have questions about OCPM April 2013 "The Real Role of Customer Validation"? Contact Orange County Product Managers

When & Where



The Buddy Group
7 Studebaker
Irvine, CA 92618

Wednesday, April 10, 2013 from 6:00 PM to 8:30 PM (PDT)


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Organizer

Orange County Product Managers

Orange County Product Managers facilitates the exchange of ideas, resources, best practices and contacts between product management and product marketing professionals in Orange County, California.

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