$15 – $57

Not Just Another Marketing Conference: Data & Analytics

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.ZACK

3224 Locust Street

St. Louis, MO 63103

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Not Just Another Marketing Conference (NJAMC) is an event designed for busy, established marketing professionals who need to keep abreast of today’s marketing technologies and best practices – but don’t have the time to invest in full days of conferences that rehash the same basic content.

NJAMC promises high-level, info-dense experiences with lightning-fast micro presentations that feed into professional panels that efficiently leave you with the information you need most.


Episode One: Data

Date: May 30, 2019
Time: 2:00-7:00 PM (Presentations 2-5, Interactive Happy Hour 5-7)
Location: .ZACK in Midtown


DATA – We all have it, we know how important it is to success, but how well do we actually understand it? Data is vast, constantly expanding and grasping the mere scope of the data landscape can be daunting. In this NJAMC, professionals will explore data from every angle to help inform your perspective. With a clear goal of giving you an understanding that’ll help you leverage your own data to create, deliver and sustain your business and marketing initiatives.

STORYTIME – Data is not just numbers, it’s a story. Are you reading your data in such a way to share your best story? Are you letting your data lead you to the next chapter, or looking at it after the fact? Are you using your data responsibly? Legally? Data is now the central character in marketing and with increasing pressures of privacy and security, marketers have an even greater responsibility to their companies and clients.

EXPECT SUCCESS – You’ll leave with actionable tactics you can immediately implement and an improved understanding of vast strategic considerations you need to know. You’ll receive:

  • Powerful, fast presentations
  • Professional panel to help look at every facet of your questions
  • Live workshop and take-home data assessment*
  • In-depth conversation with experts
  • Post-event happy hour with food and drinks upstairs at Sophie's Artist Lounge & Cocktail Club (included)**


Speakers

John Stefek, Senior VP, Global Digital Collections Director for Citi

Hannah Ji, Technology, Privacy & Data Security Attorney at Polsinelli

Wesley Biggs, CTO of Popwallet

Liz Drazen, Director, Content and Communications at Perficient

Jorge Zuloaga, Senior Director, Data Sciences at Big Squid


*To maximize your time and experience, we’ll be sending you simple pre-workshop planning tools that will help you understand the material using your own data.

**Additional Happy Hour tickets available for individual purchase.


Keywords: MarTech. AI. Big Data. Attribution. Analytics. Integrations. Personalization. Privacy. Regulations.

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.ZACK

3224 Locust Street

St. Louis, MO 63103

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