€275 – €375

Next Level: Strategic Marketing and Communications for International School...

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Location

International School of Amsterdam

45 Sportlaan

1185 TB Amstelveen

Netherlands

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Refund Policy

No Refunds

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Description

#cdltComms19

Following on the successful 2017 event, Next Level: Strategic Communications for International Schools has designed to meet the unique needs of international school marketing and communications professionals. With future-thinking topics and built-in table talk sessions, the two and a half days spent at the CDLT will allow you to advance your school’s brand while connecting with marketing, communications and advancement professionals from international schools around the world.

As the numbers of international schools around the world increase, it’s more important now than ever to take your school’s communications to “the next level” to separate your school from the rest.

Join us in Amsterdam to discuss the latest strategic communications and marketing trends at international schools. Whether you are a team of one or a full department, this event is for you!

WHO SHOULD ATTEND

Communications and marketing span the entire school community. This conference welcomes international school communications and marketing experts and those who work daily with them to achieve their goals (administrators, advancement and alumni professionals, graphic and digital designers, and web and data specialists.)


CALL FOR SPEAKERS

We are seeking new and innovative speaker proposals that allow us to “dive deep” into strategic communications and marketing for international schools. All proposals should include actionable steps for attendees to take away and should cover one of the topics below. Partner presentations are welcome!


Social Media

For this strand we are seeking proposals for presentation on social media and how it can be maximised within schools to showcase teaching, student activities, sports and more.


Website Strategy

We want presentations that will allow us to explore the ins and outs of great school websites – from strategy to imagery and how schools can use this channel to extend their reach further for prospective students and families.


Data Privacy and Child Protection

Now more than ever data protection is driving how schools communicate – both internally and externally. What steps have you taken and how can we come together to ensure we are meeting the requirements of child protection and data privacy in all of our communications


Marketing, Marketing, Marketing

From print to digital the role of marketing is increasing and we are seeking presentations that provide new strategies and solutions to differentiate our schools from the rest. From photography, magazines, brochures, websites and micro-sites this strand seeks presentations that explore branding, marketing and strategies for international schools.


Internal Communications

How do you engage your internal stakeholders? How do you define them and what methods are the best in connecting them with your strategic goals? Getting buy-in builds support –so how do you involve your internal stakeholders in your communications processes?


Crisis Management

We all have experienced a crisis (or two or three) and have struggled to find solutions to manage our message as well as organisational reputation. We are seeking proposals which can provide some best practice tips and tricks for crisis communications within an international school context.


All About Alumni

Have you connected with your alumni and built a strong alumni base? Have you created unique alumni platforms or launched events that allowed them to connect and engage with each other and your school.? We are seeking proposals that give insight into how schools can make the most of their alumni and development programmes.




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Date and Time

Location

International School of Amsterdam

45 Sportlaan

1185 TB Amstelveen

Netherlands

View Map

Refund Policy

No Refunds

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