$0 – $75

NexGen Meeting - Innovation for Family Businesses

Event Information

Share this event

Date and Time

Location

Location

Private Location

Near Grand Central

New York, NY - New York 10011

Refund Policy

Refund Policy

No Refunds

Event description

Description


Family businesses must adapt, change and innovate over time across generations to survive. We will hear from a highly accomplished innovation expert, who has a strong record over 20 years of working across numerous categories and with some of the most respected family businesses. He has tackled significant innovation challenges and developed big growth platforms. He has moved a company’s innovation from “Worst to First”, while doubling the rate of innovation and creating new $100MM platforms with nine innovation awards, including from Walmart. He has also recently been an Adjunct Professor of Marketing at Kellogg-Northwestern teaching innovation, and he has served on the American Marketing Association board. (See full bio below)

November 20, 2019

From 6:00 PM – 7:30 PM

Private Location near grand central. All attendees must register.

Space is very limited for this popular event, so sign up today!

THIS MEETING IS FREE FOR NYCFEC MEMBERS
50% Discount for Those Attending for the First Time: Use Code FT051


THIS MEETING IS ONLY FOR NEXT GENERATION FAMILY BUSINESS MEMBERS. THIS GROUP IS GOVERNED BY THE NYCFEC NEXGEN COUNCIL AND SPECIAL INTEREST GROUP.

No advisors, commercial influence or selling is permitted.

NYCFEC Faculty - Barry Calpino

Barry Calpino is a highly accomplished innovation leader who has worked at three major family businesses: Mars, SC Johnson, and Wrigleys were gained firsthand experience about the advantages family business have. Barry has a strong track record of in-market innovation successes across numerous categories and brands, including as Vice President of Breakthrough Innovation at Kraft Foods Group. He has over 20 years of experience, most of it working on innovation and new products at all phases of development in the CPG industry. Barry currently leads Calpino Innovation, an independent consulting firm that helps companies tackle their innovation challenges and develop big growth platforms. He has also recently been an Adjunct Professor of Marketing at Kellogg-Northwestern teaching innovation, and he has served on the American Marketing Association board.

Before that, he led Innovation at Conagra and was head of Global Category Innovation for Gum, Candy, and Biscuits for Mondelez, where he led the development of a new snacking brand and several big global innovations. From 2009 until 2015, Barry was the overall lead for Innovation at the new Kraft Food Group (spun-off in October 2012), and he was the leader of the company’s turnaround of Innovation from “Worst to First” via an Innovation Playbook (“Fewer/Bigger/Better”). The company’s innovation rate more than doubled in the past 3 years (from 6.5% to 14%), with 9 new $100MM platforms and 9 Nielsen Breakthrough Innovation Awards (Oscar Mayer Selects, Mio, Velveeta Skillets, Gevalia, Lunchables Uploaded, KCups, Belvita, P3 and McCafe), awarded to innovations representing less than 1% of all new products launched. Kraft’s innovation has also won the Edison Award (Mio) and Innovator of the Year from Walmart.

Prior to joining Kraft, Barry was in marketing and innovation leadership roles at several top CPG companies, including S.C. Johnson – “A Family Company” (where he led the launch of Ziploc Containers), Kellogg’s (where he led the launch of the Special K Protein line), and Wrigley’s (where he led the launch of Extra Dessert Delights). At Wrigley, Barry led Global Innovation and all Gum and Candy innovation for North America before coming to Kraft. He has also served in company New Ventures roles at SC Johnson, Kellogg’s, and Wrigley’s.

Barry has an undergraduate degree in Marketing from Marquette and his MBA from Kellogg-Northwestern.

Cheers!

The NYCFEC NexGen Council

New York City Family Enterprise Center Inc.

One Grand Central Place

60 East 42nd Street, Suite 4600

New York, NY 10165

(212) 889-8332

(855) 5-NYCFEC

Fax: (212) 697-0877

info@nycfec.org

www.nycfec.org

We are dedicated to educating and inspiring New York City area family enterprises and their families to build long-term, sustainable enterprises and healthy family relationships.

Join NYCFEC today! Visit NYCFEC Membership


Share with friends

Date and Time

Location

Private Location

Near Grand Central

New York, NY - New York 10011

Refund Policy

No Refunds

Save This Event

Event Saved