$0 – $50

NEO Web Association Presents: Digital Transformation From Within

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COSE - Headquarters

1240 Huron Road

Cleveland, OH 44145

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Refunds up to 7 days before event

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Have you ever been involved in a major initiative that failed to have the desired impact? Was it destined to fail from the start? Despite best intentions, this is an all too often reality for many organizations. Transformational change is complex and difficult. Digital change has unique challenges that make implementation a delicate proposition. During this talk, the audience will hear best practices for influencing significant change within an organization. Brady Cohen will share his experiences including successes and failures while leading digital transformation at multiple legacy brands.

Three audience takeaways:

  1. How to make the case for change and get others on board

  2. How to build urgency and gain/maintain momentum

  3. How to remove barriers to success and institute change

About The Speaker:

As Dix & Eaton’s chief digital officer, Brady works across the firm’s practice areas to identify and design digital strategies that support client business goals and communications objectives. He is responsible for driving digital best practices and education while ensuring clients benefit from leading-edge solutions. Brady’s recent client work ranges from developing web strategies for Illinois Tool Works, CVS, and Sotera Health to social media strategy for ProMedica to overseeing the development of Dix & Eaton’s cutting-edge Crisis Communication Center (C3).

Prior to joining Dix & Eaton, Brady held key marketing and digital leadership roles at Progressive Insurance, Goodyear and Forest City Realty Trust. He specializes in helping organizations evolve their communications to drive greater performance and efficiency by using digital technologies.

When not working, Brady enjoys spending time with his family, reading, volunteering and staying active.

The event will take place Thursday, May 23rd at the Council of Smaller Enterprises (COSE), 1240 Huron Road in downtown Cleveland's Theater District. Registration and networking are from 11:30 to 12:00. The program runs from 12:00 PM to 1:00 PM. Admission to the event includes a boxed lunch with dessert and beverage.

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Date and Time

Location

COSE - Headquarters

1240 Huron Road

Cleveland, OH 44145

View Map

Refund Policy

Refunds up to 7 days before event

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