Museums and Tourism: A Working Relationship - Workshops
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Museums and Tourism: A Working Relationship - Workshops

Museums and Tourism: A Working Relationship - Workshops

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Benaki Museum

138 Pireos

118 54 Athina

Greece

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At the sixth installment of the Museum Conference, museum and cultural professionals from Greece, the U.S. and the UK will examine how museums and cultural institutions can strengthen their role as destinations and be part of sustainable cultural development; and how they can improve relationships and form stronger partnerships with municipalities, tourism associations and other stakeholders to expand their visitors.

This year, following the keynote presentations by the international experts, there will be three break-off workshops open only to culture and tourism professionals:

1. Creating Networks among Arts and Tourism Institutions

  • Sophia Antoniadou, Co-founder and CEO, Discover Greek Culture
  • John A. Giurini, Assistant Director for Public Affairs, The J. Paul Getty Museum
  • Rosemarie Reyes, Partner, Roseworks Marketing

2. Audience: Understanding the Uninterested

  • Jim Broughton, Head of International Engagement, The Natural History Museum
  • Alexandra Nikiforidou, COO and project leader at PostScriptum

3. Targeting Niche Tourist Groups – Elderly, Disabled, Visually Impaired

  • Ivor Ambrose, Managing Director of ENAT, Independent Consultant, UK and Greece
  • Francesco Manacorda, Artistic Director, Tate Liverpool

You can only register for one workshop



Working language for the workshops is English and no translation will be provided.



Entry is free. Application for the workshops is required. Organizers will review the applications to participate in the workshop and will notified you of your selection to attend by December 6. (click Register on the top right corner to apply for the workshops).


If you wish to register for the Conference, please check the following link here




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Benaki Museum

138 Pireos

118 54 Athina

Greece

View Map

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