Every business needs to understand the basics of human behaviour. Motivate Change’s unique ‘BACE’ training offers insight into the vital behaviours that need to be understood in order to succeed in business.
The training day will offer invaluable insight into how you can apply the foundation of customer psychology to your business to create real change and increased revenue. The day will focus on,
Brain tricks - How your customers compute information, and how that impacts purchase decision making.
Attention - Create a memorable business that gains and retains your customers attention.
Cost - What are the psychological costs associated with the customer purchase decision.
Emotions - The impact of emotions on customers, and the associations they have with your business.