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Most Lovable Product (MLP) & Search Products - Jin Zhang + Shakhina Pulatov...

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Dell EMC

2421 Mission College Boulevard

Santa Clara, CA

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Join us for an evening of networking and talks for product people, by product people. ProductTank is a global meetup in Silicon Valley and in over 75 cities across the world.

This ProductTank event is generously hosted by Dell EMC (website).

Schedule

6:30 to 7:00pm: Networking and snacks
7:00 to 8:30pm: Speaker sessions
8:30 to 9:00pm: Wrap-up

Speaker Sessions

Introductions

Talk by Vikram Bhambri

Most Lovable Product by Jin Zhang

Product managers all know about MVP (Minimal Viable Product). While MVP has helped companies focus on validating the riskiest assumptions, this approach has notable downsides, the most significant one being that “alpha” or “beta” versions of products often don’t engage users, or create enough “love,” to help the product grow.

A much better alternative is to aim for the MLP (Most Lovable Product). What makes a productlovable? It must solve a customer’s problem and it must be designed with the user’s experience and goals in mind. Users should be able to easily connect with the product, want the product to succeed, and provide actionable feedback to improve the overall effectiveness of the product.

Jin Zhang has been experimenting with the MLP concept while making new software products, and is teaching a class at Stanford CSP on this very topic. in this talk she will share the highlights of this upcoming class, especially helping product managers to think through the opportunities where the customer loyalty can be sustained even when you don't have yet have the perfect product.

Building Search Products to Find Opportunity by Shakhina Pulatova

Curious about what it takes to build Search products? In this talk I will give an overview of the search and discovery problem, and present LinkedIn’s approach to navigating and exploring its economic graph using search technologies. I will highlight how we use machine learning to model user intent, understand user query, and rank search results to deliver personalized experiences.

Speaker Bio

Vikram Bhambri

Vikram Bhambri is the VP of Product Management & Engineering for EMC’s Advanced Software Division[ASD], responsible for a portfolio of software defined products including Elastic Cloud Storage [ECS],ViPR Controller (Engineering & Product Management) , Atmos, Centera and Neutrino sold to Web scale,large Enterprise, Mid-market and public sector customers worldwide.

Jin Zhang

Named Women of Influence 2017, Jin Zhang is a technology executive with both Fortune 100 and startup experience in enterprise software. She delivered 8-figure revenue with global teams at IBM, led engineering at Apigee to its IPO, and is now VP of Product at CA Technologies. A frequent speaker and CIO Review contributor, Jin is passionate about diversity and mentoring, and she spends her spare time going to meetups or teaching at Stanford University (CSP) as well as Menlo College.

Shakhina Pulatova

Shakhina Pulatova is a product management leader whose passion lies at the intersection of product management and data science. Throughout her career she launched innovative products deeply rooted in Search, Machine Learning, NLP, predictive analytics and recommendation systems. Currently, Shakhina is a Group Product Manager at LinkedIn. Previously, she led the Discovery product team at Eventbrite focusing on Search, recommendation and personalization initiatives, and drove Machine Translation, paid search optimization and experimentation solutions at eBay.

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Dell EMC

2421 Mission College Boulevard

Santa Clara, CA

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