Mastery - Sales and Customer Service
Mastery - Sales and Customer Service
Sat, Feb 25, 8:30 AM
EWH Small Business Accounting • Waukesha, WI
$0 - $295
Actions Panel
Morning Workshop - April: Mapping the Customer Journey
When and where
Date and time
Location
Milwaukee Institute of Art and Design 273 E Erie St Todd Wehr Auditorium Milwaukee, WI 53202
Map and directions
How to get there
Refund Policy
Refunds up to 7 days before event
Description
“You never really understand a person until you consider things from his point of view, until you climb inside of his skin and walk around in it,” said Atticus Finch in To Kill A Mockingbird by Harper Lee
Mapping your customer’s holistic experience, from their point of view, can offer insights that are more comprehensive than traditional methods. It will also highlight areas that are working and those that aren’t.
Register for the April 11 morning workshop explore ways to understand and map the customer experience — starting prior to initial contact with your brand all the way through the lifecycle of your offerings. Amy Majerowski and Cindy Sellers from amplify insights + innovation, a local firm helping companies develop innovation strategies based on solid user understanding, will:
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Share how to contrast the current experience with the ideal to identify gaps that help focus improvement efforts and provide strategic direction
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Help you get started on creating a User Journey Map for your specific business case
For more information, visit bma-milwaukee.org.
Note: The Todd Wehr Auditorium is on the river level of the building. Signs will be posted at the front desk when you enter the building. Or, ask a security representative to direct you.
Speakers
Parking
There is metered parking on the street around MIAD or a lot that is on the corner of Erie and Young (kitty corner to the school) that has 5 hour parking for $5. There are no meters on S Water street, south of Pittsburgh St. which is on the other side of the river.
Refund Policy
In order to receive reimbursement cancellations must be received 7 days prior to the event. If you are unable to attend after that time, please feel free to simply transfer your registration to someone else by logging into your account and making that name update. Income from unused registrations will be considered a donation to BMA Milwaukee's non-profit mission of offering quality networking and educational programming. Thank you.
About BMA Milwaukee Morning Workshops
BMA Milwaukee morning workshops are your gateway to hands on B2B marketing education. These interactive sessions are designed to deliver information and concepts that you can apply when you return to the office.