Monthly Brew Workshop: Maximizing Your Company’s Financial Performance

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110 Unity Street

Bellingham, 98225

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Adam Hill and Charles Marcks from VSH CPAs will present an overview of Cash Flow Forecasting and Management for Businesses. Business planning, budgeting and forecasting, strategizing, and decision-making all come down to cash flow. Even if your organization is showing a profit on the books, it's the amount of cash on hand that determines what, how, and when you can spend. Cash reserves give your organization the flexibility to react quickly to all kinds of situations: competitor activities, unforeseen emergencies, and unexpected growth opportunities. If you aren't sure how to manage the timing of money flowing in and out of your business, you may end up suffering the consequences. Business resources like real estate, equipment, supplies, and manpower all rely on cash flow, as do vendors, services, and payroll. If your organization has a chronic shortage of cash on hand, you may be unable to make the critical purchases and payments you need to keep it thriving and growing. VSH will also talk about the identification and management of industry specific Key Performance Indicators (KPIs) to help maximize a company’s financial performance in today’s dynamic economy.

Adam manages the audit and assurance department and is a partner at VSH. He is a Certified Public Accountant who specializes in working with mid-sized corporations to accomplish budget forecasting, outsourced Chief Financial Officer duties, preparation of financial statements and independent audits.

Charles has over 20 years of experience in private accounting most recently as the controller at Ryzex this experience helps him to work with managers on both financial and non-financial data to fully understand the direct control that KPIs provide; and in developing reports to proactively manage and fully control cash.

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110 Unity Street

Bellingham, 98225

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Organizer The Unity Group

Organizer of Monthly Brew Workshop: Maximizing Your Company’s Financial Performance

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