Modernizing SEO for AI Search
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Modernizing SEO for AI Search

Reserve your seat for lunch! Jeff Coyle, Head of Strategy for Siteimprove, will guide you through the new landscape of AI search.

By Siteimprove

Date and time

Fri, Jun 20, 2025 12:00 PM - 3:30 PM EDT

Location

AGO Bistro

317 Dundas Street West Toronto, ON M5T 1G4 Canada

About this event

  • Event lasts 3 hours 30 minutes

We'll explore how marketing leaders should implement clear AI content strategies when facing challenges such as fragmented teams and budget constraints.

Following the session, experience a private tour of the “Moments in Modernism” exhibition. Immerse yourself in the works of iconic artists including Mark Rothko, Andy Warhol, Rita Letendre, Alex Colville, and more. Join us to explore how their innovative approaches resonate in today's disrupted creative landscape.

What you’ll learn:

  • How to prevent automation overload from risking your rankings
  • Where AI can help create data-driven content journeys and where it falls short
  • The metrics used by algorithms to measure experience, expertise, authoritativeness, and trust
  • Ways to structure content to dominate AI overviews and SERP features
  • Tools and techniques to assess content quality and find topical gaps at scale

Seats are limited for this exclusive event. Don’t miss this opportunity to network with industry leaders, learn strategies to leverage AI, and reshape your approach to creating competitive content.

Organized by

FreeJun 20 · 12:00 PM EDT