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MMR Board Meeting

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213 Correll Hall

Terry College of Business

South Lumpkin Street

Athens, GA 30602

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In this event, we will provide information about the many opportunities a Master of Marketing Research MMR degree offers to students interested in a career in Consumer Insights and Marketing Research. Following the presentation, recent grads of the program will discuss the interesting work they do and how the MMR degree created many opportunities for an exciting and fulfilling career. Refreshments and snacks will be available.

About the MMR Program:

The MMR program at the University of Georgia is the first and most successful program of its nature (first class graduated in '81, currently 650+ alums) and it was endowed by the Coca-Cola company and other firms such as Nielsen and MARC research to develop the skills to face the challenges of the growth of data availability in the 70s (e.g., scanner data) . Our students are highly sought after and we have a rate of 100% employment every year with students, with or without prior experience, receiving multiple offers. The 2017 GRIT report (Greenbook Research Industry Trends) showed that the UGA MMR is recalled four times as often as all the other programs combined! We're extremely proud of the success of our program over almost four decades and some of our first grads are currently high-level executives in a variety of client and supplier companies.

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Date and Time

Location

213 Correll Hall

Terry College of Business

South Lumpkin Street

Athens, GA 30602

View Map

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