Mission Driven Marketing Part 3: How to Keep Your Donors and Supporters Engaged | Nonprofit Marketing SIG | July 19, 2012 | Chicago AMA
Thursday, July 19, 2012 from 8:30 AM to 10:30 AM (CDT)
Mission Driven Marketing Part 3: How to Keep Your Donors and Supporters Engaged
Date: July 19, 2012
Time: 8:30 – 10:30 AM
IIT Stuart School of Business
565 W Adams Street
Chicago, IL 60606
As with major consumer brands, the individual's unique experience with your organization can trigger emotional responses that will either keep them giving and participating or make them turn away. While some nonprofits are working to grow their audience, many are still struggling to maintain sustainable levels of involvement and support from their current community of donors, sponsors and volunteers. Learn how to be successful in working with resources available to you in continuing to capture the attention of new supporters and to keep them engaged.
Holly Messick, VP Corporate Relations with the American Heart Association, Midwest Affiliate
Joey Feinstein, Executive Director of Climate Cycle
8:30 am – Registration and networking
9:00 am – Presentation and Q&A
10:30 am – Conclusion
Complimentary continental breakfast will be provided. Advanced registration is recommended. Onsite registration will be $25 for members and non-members.
A special thanks to our event sponsor: Lawrence Hall Youth Services
The Nonprofit Marketing SIG is just one of Chicago AMA’s nine new Special Interest Groups: Consumer Packaged Goods, Consulting & Professional Services, Digital & Social Media, Financial Services, Healthcare Marketing, Higher Ed, Integrated Marketing & Communications, and Market Research.
Connect with the marketers in your industry who tackle the same challenges and opportunities as you. Meet other SIG members face-to-face in uniquely collaborative, conversational environments to share experiences and marketing wisdom. Continue the conversation online through a variety of chapter communication channels.
SIG events and activities are open to Chicago AMA members and non-members.
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The Chicago Chapter of the AMA connects with more than 7,000 marketing professionals represents a multitude of businesses—both B2B and B2C and across industry segment—as well as marketing educators and a broad range of nonprofit organizations.