Mind the Product Singapore 2019 Workshops

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Huone Clarke Quay

3D River Valley Road

#03-01 Clarke Quay



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PLEASE NOTE: prices are in US dollars

Level up Your Product Management Skills

MTPcon is coming to Singapore! After running the world’s largest product management conferences in London and San Francisco we’re thrilled to be bringing our unique event, full of inspiration and learning, to Singapore and AsiaPac on Tuesday, 26th March 2019!

In addition to our incredible conference, we're offering a day of amazing pre-conference workshops on Monday, 25th March 2019, enabling you to deep dive into some new skills. We’ve lined up a collection of amazing full-day workshops led by true experts in the field.

Choose from 5 Amazing Workshops

  • SOLD OUT Rapid Experimentation for Product Managers (with Jonny Schneider)
  • SOLD OUT Leveraging Lean UX to Lead Successful Agile Teams (with Jeff Gothelf)
  • SOLD OUT Product Roadmapping (with C.Todd Lombardo)
  • SOLD OUT Product Management Essentials (with Rosemary King)
  • SOLD OUT Product Leadership (with Kate Leto)

(full details of each workshop below!)

Workshop Tickets

  • This is an optional pre-conference day of workshops. Tickets to the main conference are available from here

  • You can only attend one workshop as they run in parallel all day

  • Conference access is NOT INCLUDED in workshop tickets, and workshop access is NOT INCLUDED in conference tickets

  • If you want to attend both the workshop and the conference you need a ticket for each!

  • Workshop tickets are strictly limited to ensure limited class sizes and the best experience

  • Once purchased you cannot change your workshop

Workshop Overviews

Chose from six excellent workshops with expert trainers. Please note that the workshops are run in parallel so you can only attend one of them:

Rapid Experimentation for Product Managers (with Jonny Schneider)

This workshop has now sold out

Embracing the learning mindset - how to use experiments to test assumptions and move forward

In this workshop, you’ll learn to put customer learning to work by designing fast and effective experiments, so you can make better decisions more confidently.

We’re often making product decisions with incomplete information in conditions of high uncertainty. Product Managers breakthrough by challenging their default thinking, and treating every action as a learning opportunity.

You’ll learn to:

  • Break down problems/solutions into testable assumptions
  • Decide the most important things to be learned from customers
  • Define Metrics that Matter, to support evidence-based decision making
  • Manage uncertainty with a scientific mindset
  • Select the right customer experiment for the job at hand
  • Embrace the lean mindset to test strategy through execution in minutes not months
  • Implement a continuous and sustainable learning cadence in your product team
  • Apply customer learning to an ever-evolving strategy

About your Trainer

Jonny Schneider, Head of Product Strategy and Design

Jonny consults on product development and innovation management, and coaches teams to do their best work. He’s Head of Product Strategy and Design at ThoughtWorks, and author of Understanding Design Thinking, Lean, and Agile (O’Reilly, 2017).

He loves getting to the bottom of stuff, making sense of it, and working with good people to solve worthwhile problems. From beginnings in interface development and experience design, to product management and design leadership, Jonny hones his craft as a consultant across a range of industries, and works mostly with big ol’ clunky enterprises, as well as scale-ups, small businesses, not for profit, and government organisations.
He lives in Melbourne, works all over, and loves a nice brogue.

Product Management Essentials (with Rosemary King)

This workshop has now sold out

Increasing your strategic impact as a product manager

Essentials is an overview course intended for confident product managers who are looking to increase their strategic skills and influence. The intention of this course is to help product managers build a strategic layer onto their core product practices, and focus on the soft skills and influencing tactics that are often needed to ensure effective product delivery. It seeks to answer the questions:

  • How can product managers increase organisational understanding of product practice?
  • What parts of their process can be used as tools for increased alignment?
  • How can product teams craft an evidence-driven product vision and ensure buy-in?

This course is centered on the senior product manager’s role between the product team and the broader business. In order for teams to deliver effectively, they need buy-in and support from their stakeholders. Participants will gain an understanding of how to sharpen their product practice so that it becomes an alignment and educational tool.

What we’ll cover on the day

Essentials is a full-day workshop comprised of six modules. Each module includes a lecture component on theory and practice interspersed with up to three hands-on activities. This ensures that participants have an opportunity to apply and work with concepts in a setting that will answer questions and facilitate critical thinking. The following modules will be covered:

  • Evaluating opportunity: Understanding how to unpack product assumptions and line up macro data to establish product viability and the foundations for product/market fit
  • Implementing user research: Breaks down the components of running a user research round and what is needed to ensure maximum value of the time invested
  • Research techniques: Reviewing a range of research methodologies, beyond the classic interview, that help product teams validate problem and solution
  • Synthesis: Distilling insights from research and how to collaborate with stakeholders to deepen user understanding and influence
  • Prioritisation: Covering a range of techniques and their uses for alignment at points of product development lifecycle
  • Stakeholder management: A deep-dive into organizational relationships and understanding how to build a communication strategy

About your Trainer

Rosemary King, Director of Training Products, Mind the Product

Rosemary started her career in political campaigns and did field organising, advance and fundraising before she left politics behind for similar jobs with gov and non-profit orgs. After struggling with bad systems and tools in both areas, Rosemary went back to grad-school at NYU Wagner and earned an MPA, specialising in management and systems analysis. After completing an independent study on digital tools for civic engagement, she was hired by non-profit tech start-up Case Commons in 2010. After time with ThoughtWorks NYC, Rosemary made the jump across the pond to join the new PivotalLabs London office as its first Product Manager. After going freelance and focusing on consulting and training, she joined Mind the Product as Director of Training.

Leveraging Lean UX to Lead Successful Agile Teams (with Jeff Gothelf)

This workshop has now sold out

In this one-day workshop, we’ll bring user-centricity back to the scrum process, use product discovery practices to build a stronger collaboration within product development teams, and challenge current ways of working to improve the integration of product management, UX, Design and the Agile process. You’ll develop management strategies to ensure product management and UX is present in every product conversation and ensure cross-functional collaboration is present at the leadership level.

In this hands-on session you’ll make the shift to an integrated Lean UX practice and move beyond process recipes: this is bigger than just PM, Agile, lean start-up, lean UX, and design thinking. You’ll learn how to build continuous feedback loops into the entire product design and development process, and achieve better designs by prioritising business and user outcomes, not features or services. We’ll look at starting with assumptions and hypotheses for your products, learn how to write and solve business problems framed consistently for every discipline, discover how to prioritise the best product ideas based on customer success, as well as covering design experiments; collecting data and decide whether to kill, pivot, or persevere as a whole team.

Also covered in this session:

  • Identifying the challenges to implementing a cross-functional lean, agile, customer-centric product development process
  • Learning to regularly retrospect on process challenges
  • Identifying consistent themes with affinity mapping
  • Prioritising the biggest current challenges based on how they affect team behaviour
  • Applying the process to your process
  • Declaring assumptions about why integrating PM, UX and Agile is challenging
  • Learning how to use Objectives and Key Results (OKRs) to measure success in terms of team and company behaviour
  • Designing experiments to see which techniques improve the way you work

You’ll see how to:

  • Implement OKRs successfully and use this goal-setting technique to ensure customer-centric product management happens in every initiative
  • Encourage cross-functional collaboration based on real data
  • Structure experiments to test your hypotheses and continuously iterate
  • Implement Lean UX in a way your development and leadership teams can buy into
  • Use the ideas of continuous learning and iteration to change how you lead your product teams
  • Use behaviour – not just for customers but for your team too – to determine how well the process is working and what needs to change

About your Trainer

Jeff Gothelf, Author

Jeff helps organizations and executives build the cultures that build better products. He is the co-author of the award-winning book Lean UX and the Harvard Business Review Press book Sense & Respond. He works as a coach, consultant, and keynote speaker helping companies bridge the gaps between business agility, digital transformation, product management, and human-centred design. Most recently Jeff co-founded Sense & Respond Press, a publishing house for practical business books for busy executives.

Product Leadership (with Kate Leto)

This workshop has now sold out

Understanding leadership for product teams

Product Leadership is a one-day, advanced course intended for product managers who wish to understand how to champion product practice, effectively lead their teams, and contribute to developing a healthy culture within their organisation. The course seeks to answer the questions:

  • What is product leadership?
  • What leadership styles exist and how do you know what’s needed for your team?
  • How can you evaluate your leadership skills gaps and understand where growth is needed?

The course is focused on presenting concepts that frame how leadership connects with the individual, the team, and the larger organisation. It also deconstructs what leadership skills are, how to assess your current skill-set, and how to evaluate what your team could need in different scenarios. The workshop is driven by exercises that support participants’ ability to reflect and evaluate their needs.

About your Trainer

Kate Leto, Product Consultant

Kate has more than 20 years product management, leadership and marketing experience with the likes of Yahoo! (Sunnyvale and London) and MOO.COM (London). Since 2011 she’s been a strategic product consultant, leading organisational design and transformation initiatives across finance, government, travel, e-commerce, and non-for-profit sectors. She’s works with organisations to build cultures where cross-functional teams thrive and with countless teams to identify purpose, improve collaboration and increase performance.

Product Roadmapping (with C.Todd Lombardo)

This workshop has now sold out

Ask 10 people what a product roadmap is and you will get 10 different answers! This artifact is often misunderstood, yet an incredibly powerful if done right. Creating a great one is part art and part science. In this full-day session, we will talk through the purposes of a roadmap and a process for establishing your product's vision, gaining alignment with your stakeholders, validating themes, and presenting to upper level execs in order to maximize your team's impact.

Key questions to answer include:

  • What are the differences between product strategy, a product roadmap and a feature release plan?
  • How do I relate my product work to business objectives?
  • How can I balance the need to plan, while staying lean and agile?
  • How do I look beyond the next quarter without over-committing?
  • How do I confirm projects or initiatives that have not been fully validated by customers?
  • How do I manage stakeholders and their pressure/influence?
  • How do I prioritize what product aspects to work on 1st, 2nd, 3rd…?
  • What's the best way to present a product roadmap to my stakeholders?

About your trainer

C. Todd Lombardo, Head of Product & Experience

C. Todd has been tinkering and doodling since he was four. Originally trained as a scientist, he’s had job titles ranging from scientist, to engineer, to product manager, to designer, and even professor. He is currently the Head of Product & Experience at Workbar, a leading co-working space in Boston. He also serves on the adjunct faculty at IE Business School in Madrid, as well as Maryland Institute College of Art (MICA). He is a published O'Reilly Media author with two titles: Design Sprint (2015) and Product Roadmaps Relaunched (2017).

Frequently Asked Questions

Do you offer discounts for students, startups, non-profits, etc?
The only discounts we offer are for Early Bird conference tickets (limit of one ticket per order), which sell out in a matter of minutes, and the group discounts on General Release conference tickets where we do 10 tickets for the price of 9. To ensure you hear about the Early Bird conference tickets make sure you are part of our Slack channel and receive our newsletter.

Can I change the name or other details on my tickets?
Yes, but only the person who purchased the ticket can make these changes on Eventbrite. You are free to change your ticket details up to two days before the conference, including name, title, etc. Please make sure these details are correct as they will be what we show on your badge! Just login to Eventbrite and make the changes, following these instructions. If you can’t reach the person who purchased the ticket in order to get them to change the information please contact us on tickets@mindtheproduct.com and we will help you make the updates.

Can I get a refund?
We offer a full refund up to one month before the conference. Simply log in to Eventbrite and request the refund following these instructions. As with changes, only the person who purchased the tickets can request a refund.

Can I pay by invoice?
As we are a small team we only offer payment by invoice if you are buying 5 tickets or more due to the additional overhead. Early Bird conference tickets cannot be purchased by invoice. Please also note that no tickets are held/issued until payment of the invoice has been received. Request to pay by invoice by emailing tickets@mindtheproduct.com

  • Tickets are not held until payment has been made – there are no exceptions to this.
  • We cannot agree to any terms and conditions associated with Purchase Order numbers or other supplier agreements.
  • We do not fill in supplier detail forms for ticket invoices – if you cannot find details you require on our website – please ask.

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Date and Time


Huone Clarke Quay

3D River Valley Road

#03-01 Clarke Quay



View Map

Refund Policy

Refunds up to 30 days before event

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