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Merchandising for Success: SPARK Series

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Daybreak Church

5631 6th Avenue

Kenosha, WI 53140

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SPARK your creativity with special guest speakers Lyn Falk and Kim White from RetailWorks, Inc. These women bring a diverse, well rounded perspective on how the power of merchandising drives traffic and sales.

Author and award winning designer, Lyn Falk, has earned national praise for her holistic, innovative, results-driven design philosophy. Ms. Falk has devoted over 30 years to teaching and helping retailers build profitable spaces. Her expertise in retail design, business, consumer behavior and environmental psychology has helped her develop designs that often exceed her clients’ projected goals. Falk’s clientele represents over 35 different retail industries, and includes heavy hitters such as Allen Edmonds Blue Bunny, and Mercury Marine, but has also worked with
hundreds of independent retailers around the country, helping them define their brand, tell their story, and create profitable shopping environments. Falk started Retailworks, Inc., a store design, retail consulting and display business, in 1995, and has been a consultant with National Main Street ever since. Falk has spoken to thousands of business owners and professionals, and her work has been acknowledged over 150 times in over 80 different publications.

Kim White has 30+ years of experience in the field of interior design, merchandising and display. She has also spent time in finish and fixture sales in the Architect/Interior Design industry. Ms. White currently serves as a project manager for Retailworks, Inc., where she utilizes her talents as a color-wizard, fashion-forward thinker, and creative-fabricator. She stays on top of the latest trends via national trade shows, and demands display-install-perfection which delights clients in the corporate, retail, and hospitality industries.

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Daybreak Church

5631 6th Avenue

Kenosha, WI 53140

View Map

Refund Policy

No Refunds

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