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Meet-Up: Content Development [Measuring Results & Tweaking]

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FABRIC Business Resource Center

132 East 6th Street

Lower Level

Tempe, AZ 85281

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We have dedicated the summer to helping Arizona Artisans with E-Commerce resources.

The result that really matters for most makers and artisans is generating sales revenue. And doing so in an efficient and sustainable manner is a common goal. We don't want to spend all of our time marketing our artwork, but we need to understand the process of building those relationships with our target customers that bring them from interested to engaged to an avid follower and purchaser of our work. And there's no one-sized-fits-all checklist, so being smart about measuring the results of our efforts and tweaking our methods along the way is a necessary step for big results.

Skill level: Intermediate & advanced.

This Meet-Up [Content Development - Measuring Results & Tweaking Your Strategy]

How do you know if your social media strategy is working for you? Go beyond likes and shares to learn what metrics are useful and important for your specific platforms and goals of having an effective e-commerce strategy. Are there comps to use for comparison, or is each business/product unique? How do you set meaningful goals?

This event is desinged to be a presntation of tips and best practices.

This event is FREE to all Members of the Collective and prospective members. Registration is required.

About our Speakers

Our founder, Miriam Carlson-Maier has over 28 years of exec level finance experience in the Silicon Valley tech/software industry (Electronic Arts) and the NFL and is now a full-time glass artist and art-repreneur in Tempe Arizona and in the historic Bradshaw Mountains of Prescott Arizona.

Anna Ebert

As the co-founder and head trainer at FunnelCake Social Media in Phoenix Ariziona, Anna is on a mission to help businesses showcase all the beautiful things life has to offer! She combines this passion with her nearly 10 years of expertise in marketing, guiding small businesses into social media bliss. When she’s not teaching social media, you’ll likely find her traveling or reading (all the while documenting life's wonderful moments on Pinterest, of course!). www.feedthefunnelmarketing.com


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Date and Time

Location

FABRIC Business Resource Center

132 East 6th Street

Lower Level

Tempe, AZ 85281

View Map

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