Meaning Driven Innovation (Copenhagen)
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Meaning Driven Innovation (Copenhagen)

Meaning Driven Innovation (Copenhagen)

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Copenhagen

Flæsketorvet 26

Copenhagen, Denmark

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During this hands-on workshop, we will take you through what we think is perhaps the easiest, fastest and most elegant way to innovate and run innovations.

We’ve been taught how to start innovation based upon customer needs or even our own desire to make a dent in the universe. Perhaps you already have good knowledge and techniques for ideation and product launch. We wont alter a comma in what you know or what you do. Rather, we invite you to look at innovation and the innovation process from a different angle. You’ll become more diverse, be able to include and lead more people, co-create with other businesses and reach solutions backed by a crowd who have their heart in it. The trick is to start from meaning. As you start your innovation process, you take a step back and not just go for the desired experience as the end result but right from the beginning! The day will end with you having a strategy and a plan for how you will use meaning driven innovation.

During the day, we’ll go through cases, examples and your ideas and experience. You’ll meet and network with likeminded professionals in an intensive and fun day.

Take-aways:
What is “meaning”?
How to use meaning when innovating
CoCreationCards - a simple method to turn an idea into an action plan
Mt. Innovation - a strategy for creating the product and the business model
Open Innovation and Co-creation
How to gather a crowd and have them contribute
Your unique strategy and plan for a meaning driven innovation process

Erik Micheelsen is the founder of Innovation Embassy and a thought leader within crowdsourcing and innovation processes, having designed and tested new effective methods for open innovation. Erik has more than 14 years of User Driven innovation experience, is behind several start-ups, and has mentored and advised business leaders on innovation strategies as well as lead radical-innovation strategies within MedTech. Erik designed and led a national innovation project in Denmark last winter on bicycle culture and most recently a project on Green Mobility for Copenhagen (European Green Capital 2014). Erik has a background as an Astrophysicist from UCL in London and has worked and lived in Silicon Valley, London and Denmark.

Innovation Embassy is establishing a real-time global innovation network by installing Innovation Embassies in Co-working spaces, universities and unique institutions. Members are business and social entrepreneurs, politicians, students, executives and anyone who wants to “do good” and “do business”. We run social innovations with number of participants ranging from a single team to en entire nation.

How can I get a ticket?

Tickets for “Meaning Driven Innovation” are only offered once a year, and they go quickly. Next time will be April 2016. There is no secret process to get a ticket; they are all offered on a first-come, first-served basis. The best way to be informed of opportunities to participate for next years course is to get the “2015 waiting list” ticket.

Please note: once tickets are gone, they're gone. We do not hold any tickets back for higher-priced sales later, nor do we sell tickets at the door.

What is the refund/exchange policy on "Meaning Driven Innovation" tickets?

All “Meaning Driven Innovation” tickets are non-refundable. However, should the course not be held or cancelled for any reason, you will be issued a 100% refund.

How can I transfer a ticket?

If you are a registered attendee and for one reason or another cannot participate, your can transfer the ticket to another person for no fee. Please note we’ll need the name, email address, and mailing address for the new ticket holder.

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Copenhagen

Flæsketorvet 26

Copenhagen, Denmark

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