
Masterclass - Social Media Marketing For Business
Event Information
Description
Smart by WIE is a masterclass series featuring industry experts who provide skills based training in three key areas: Communication, Marketing and Entrepreneurship. Sign up to our mailing list at www.wienetwork.org.
DOORS OPEN 8.15AM
ALL TICKET SALES ARE FINAL
About Amy Donnelly
Amy Donnelly is the Social Marketing lead for all Nestle business at 360i, an agency with 7 straight years of recognition in Advertising Age’s Agency A-List issue. Over the past 9 years, Amy has turned her passion for connecting with people into strategic and actionable social marketing campaigns starting with connecting Fodor’s travel communities at Penguin Random House. At 360i, she’s brought her expertise to Nestle Waters brands like Nestle Pure Life and Perrier as well as Lean Cuisine where she played an integral role in the creation and execution of the WeighThis campaign, which was shortlisted at Cannes and a David Ogilvy ARF Awards Gold – Social Media winner.
She is co-lead of the agency’s Platform Council – a group that serves as the connective tissue between platforms and internal teams and clients to educate and identify trends while inspiring and coaching creative teams for cutting edge work. She is a regular contributor to 360i’s blog, reporting on platform updates and trends with actionable insights for marketers to use right away. Her passion for collaborating with multiple disciplines within the agency from creative to research to strategy, has made her a sought out ally for all stages of social media planning and execution.