€453.75

Masterclass Marketing Automation

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Location

Home of Retail

Ankerrui 9

2060 Antwerpen

Belgium

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Refund Policy

No Refunds

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Event description

Description

Masterclass Marketing Automation

375 EUR (VAT excl.)

Expert Frederic Vanderheyde, Duval Union Innovative Marketing

How to get started with Marketing Automation?

Marketing Automation allows you to capture and nurture your leads through the entire buying process, delivering high-targeted, personalised messages that address their specific barriers to purchase.

What will you learn during this Masterclass?

  • choose a marketing automation tool fitting your current and future needs, without over-buying
  • define data needs and create a roadmap for implementation of the tool and its features
  • identify key marketing priorities and prioritize campaigns in terms of quick ROI
  • get started with scoring to optimize communication in all stages of the marketing funnel
  • understand the possibilities and pitfalls of analytics, and the crucial minimal requirements in terms of reporting

Targetgroup?

  • CMO’s, Senior Segment Managers, Digital Marketing Directors, Communication Managers, Business Development Managers, Sales & Marketing directors, Social Media Managers, Business Unit Managers, PR Managers.

Level:

Beginner+

FAQ's

Will I learn how to set up a Mailchimp campaign? - In this Masterclass technologies are not the main topic, you will however focus on setting up a roadmap to kick off Marketing Automation

Do I get a deep-dive in Marketing Automation including all the newest technologies conquering the market today? - This Masterclass gives you all input necessary to build your marketing automation strategy. An overview of the latest and cutting edge technology is not covered in this Masterclass.

Language:

NL
Everyone speaks his/her own language (NL - FR - ENG)

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Date and Time

Location

Home of Retail

Ankerrui 9

2060 Antwerpen

Belgium

View Map

Refund Policy

No Refunds

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