Marketing to Match Your Customers Journey

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The COVID-19 pandemic has radically changed nearly every aspect of the consumer experience, from what – and how – they purchase.

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Brands and marketers need to balance the desire to reach consumers with being mindful of new shopping patterns.

MadDIY Marketing will break down each section of the buyer's journey to help food businesses better understand how & why your ideal customer guides your businesses marketing decisions.

You'll get tips on connecting with your customers to capture sales and make them repeat customers.

**MadDIY Marketing**

MadDIY Marketing is a consulting business built by Maddiy Edwards to help small businesses build, modify, and repair their marketing strategies to create sustainable relationships with their customers and community.

**Fund 17**

Fund 17 is a nonprofit organization providing inclusive business development and capital access programs to entrepreneurs in the Greater New Orleans area. Since 2012, Fund 17 has supported 500+ entrepreneurs to formalize their businesses, build business plans, identify and strengthen revenue streams, create hiring strategies, learn from our business education workshops, access essential workspace and technology, and land the capital they need to bring their businesses into the next stage of growth.


Propeller is a nonprofit organization that helps entrepreneurs grow their nonprofits and small businesses to tackle social and environmental disparities in New Orleans.

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