2017 MARKETING RESOLUTIONS
Friday, January 20, 2017 from 8:30 AM – 1:30 PM
Location: The Boldt Company
101 W. Hefner Road
Oklahoma City, OK 73114
- 8:30-8:45 – Registration
- 8:45 –9:00 - Chapter Announcements
- 9:00 -12:00 – Matt Handal – Take Your Marketing To The Next Level
- 12:00 – 1:30 – Lunch and Client Panel
Take Your Marketing To The Next Level
Did you ever wish you could have more of an impact on our clients’ decisions? What if you could get into their heads, influence their decisions, and craft more compelling proposals?
Matt Handal will take you through a three-step workshop designed to give you new insights into your clients’ decision process and help you leverage science-based tactics to create more compelling proposals.
- Step One: Introduction to Mind Marketing - The presentation goes over the science of the mind and how you can leverage this knowledge to get into your client’s head.
Step Two: Step Into The Shoes Of The Proposal Evaluator - This session is a hands-on experiment that puts you in the role of the proposal evaluator. Each group will be presented with a number of REAL proposals and will be required to decide on a clear winner.
Step Three: Proposal Development Secrets - Based on the book of the same name, this presentation delves deeper into the proposal development secrets that will give you an edge over your competition
About The Presenter
Matt Handal is the author of the book, Proposal Development Secrets: Win More, Work Smarter, and Get Home on Time. He has produced successful proposals for some of the largest professional service firms in the world. His proposals have gone to government and commercial clients in every state and overseas. *Each attendee will receive a copy of Matt’s book!
Panelists will share tips on how to stay on top of upcoming projects, what they really need from us, and how to stand out when responding to RFQs/RFPs. Our panelists will also discuss market conditions, funding, and what to expect in the future! You do NOT want to miss this.
- Eric Wenger - Director Public Works/City Engineer for The City of Oklahoma City
- Brian Holderread - Director, A & E Services for The University of Oklahoma
- Ferris Barger - State Purchasing Director for OMES
- Darian Butler – Director of Engineering for the Oklahoma Turnpike Authority
- Casey Shell – Chief Engineer for the Oklahoma Department of Transportation
Become a Program Sponsor today!
One registrations to the program
Company logo on announcements
Direct access to program attendees via marketing materials (sponsor is responsible for providing/distributing materials)
Monthly Program Sponsorship: $200 Member | $400 Non-Member
Interested in becoming a sponsor? Contact Aaron Gaddy at: firstname.lastname@example.org
When & Where
The Society for Marketing Professional Services (SMPS) is a community of marketing and business development professionals working to secure profitable business relationships for their A/E/C companies. Through networking, business intelligence, and research, SMPS members gain a competitive advantage in positioning their firms successfully in the marketplace. SMPS offers members professional development, leadership opportunities, and marketing resources to advance their careers.
In September of 2001, a small group of A/E/C marketers met and quickly decided that an SMPS chapter in Oklahoma was desperately needed to help firms within the state join together to form stronger partnerships and also to offer training opportunities for its members. Within three months officers were elected, Articles of Incorporation were filed, and on December 11, 2001, Oklahoma was declared the 50th SMPS chapter in the nation.