Marketing Planning in Times of Uncertainty
Do you know how are you going direct your marketing initiatives in 2017?
Things have been changing quickly recently. We need to learn to adapt and respond to the new opportunities to grow the business.
This workshop provides a blend of techniques and approaches to get you prepared to the new reality and adjust your marketing initiatives.
We’ll talk about:
- Agile approach to marketing
- Quick steps in creating flexible marketing plan
- Stimulating innovation for idea generation
- Managing by objectives
Outcome - each attendee will walk away with a plan and toolset to ramp their marketing plan.
Come prepared to discuss your business and your marketing challenges and dive into some strategies that can help your business thrive.
This workshop is for marketers, entrepreneurs, startups and small business owners.
About the Instructor:
Julia Fedorenko is a marketing professional, organizer, mentor, consultant to startups, small and mid-size companies on Marketing Strategy, Operations, Customer Experience, and Digital Transformation. Julia has more than 12 years of experience leading teams and projects in a startup environment. Agile Marketing and Design Thinking practitioner, Julia cares about both the frameworks and structures of business concepts and the practical know-how of getting things done. More details at http://integrateit.strikingly.com/.