Marketing in a Handheld World: Mobile Marketing Trends and Techniques for the Hispanic Market
Tuesday, May 14, 2013 from 7:30 AM to 10:00 AM (CDT)
Hispanic users are less likely than other ethnicities to have a home connection to access the Internet; however, they are more likely to browse websites, check email or send and receive messages from their cell phones. In a world of apps, short messages, videos and gaming, what are the latest techniques to market your product or services to Latinos via mobile devices?
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American Marketing Association - Houston
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