Marketing Automation Monday - Boston
Event Information
Description
Marketing Automation Monday comes to Boston!!
Join us on Monday January 31st at 6:00pm at Wentworth Institute of Technology for an informal panel discussion by fellow marketers on marketing automation: practices, experiences, tips and technique.
The goals of the Marketing Automation Monday "meet-up" are three-fold:
- Learn more about marketing automation and related marketing practices,
- Get to know other B2B marketing professionals* in the metro-Boston area and
- Have fun doing so!
Our first Boston area "meet-up" will focus on lead nurturing and how to find more qualified leads. We will start at 6:00pm with social networking time. Then at 6:30pm the panel members will share their approach to lead nurturing. We expect that this will kick off an interactive discussion with all attendees so please come prepared to share as much as you can.
We hope you can make it!
Drinks and snacks will be provided by our hosts Wentworth Institute of Technology's College of Professional & Continuing Education, ChainLink Research and The Rock Annand Group.
Meet-up Location:
Wentworth Institute of Technology
College of Professional & Continuing Education
550 Huntington Avenue
Beatty Hall - Faculty Dining Room
Boston, MA 02115
(see map on the right)
* Who Should Attend:
We encourage all marketing professionals from executive level to those hands-on with program execution to attend. We also encourage sales professionals that want to learn more about how marketing automation drives better opportunities into their pipelines to attend as well.