$95

Market Your Book Using Facebook & Video...Painlessly

Event Information

Share this event

Date and Time

Location

Location

Nackey S Loeb School of Communications

749 East Industrial Park Drive

Manchester, NH 03109

View Map

Refund Policy

Refund Policy

Refunds up to 7 days before event

Event description

Description

In this workshop you'll learn how to get people to buy your book by marketing it through Facebook and using video marketing strategies.

PREREQUISITE: Some familiarity with Facebook by having a personal Facebook profile

WHAT YOU'LL LEARN

  • Which social media platforms (Facebook, Instagram, Twitter, blogs, Pinterest, YouTube) you should be using and why (Hint: you must know who you are trying to reach)
  • How to be efficient with your time
  • How to be effective with your posts
  • Facebook advertising: it’s cheap and effective if you know your market
  • Using video to promote your book(s), including

*creating a book trailer
*doing a reading on camera
*developing an audience
*broadcasting LIVE from events and signings
*performance tips for the incredibly introverted
*looking and sounding good on camera

WHY SHOULD YOU TAKE THIS WORKSHOP?

Writers aren’t marketers.

Writers aren’t rich.

How will you promote your book without going nuts, giving up your day job, or spending all your profits?

If you don’t promote your book, who will?

Facebook is here to stay.

In this workshop, you’ll learn how to harness the power of Facebook and other social media sites. Even if you think you hate Facebook, you must get over it. It’s here to stay, despite what you may think. You and your book need to be where your potential readers are and, with rare exceptions, they’re on Facebook.

Don’t chase shiny new objects.

You may need to be on some of the other sites also, but you won’t know for sure unless you take this workshop. Learn to be effective and efficient at using social media to gain an audience—an audience that may ultimately buy your book or at least come to your readings, signings, and other events. You’ll learn when and how much to spend on social media advertising, which really can fit into a writer’s budget.

The Internet is exploding with videos.

Yep, even you, the introverted author, need to put yourself on camera. Facebook loves video. YouTube can help you get found. You’ll want to think about creating your own commercials, trailers, storytelling sessions, tutorials, author events, and more.

FORMAT OF THE DAY

The first two hours will focus on Facebook and how it compares to other social media sites. We'll then review the importannce of video marketing. At lunchtime, we'll break into brainstorming groups to develop some video ideas. Finally, we'll demonstrate live streaming video options and put you on camera during class, if you agree. Bring your laptops, iPads, and/or SmartPhones to get online.

WILL IT BE WORTH YOUR $95

You’ll come away inspired, not intimidated. You’ll gain confidence and lose your skepticism. You'll get lunch! You'll meet other writers just like you.

You’ll leave with enough information to make a social media marketing plan and you’ll know how to implement it. You'll have access to ongoing help and tips in our private Facebook Group for Writers.

ABOUT THE PRESENTERS

Christine Halvorson is a writer herself, and has run her own social media agency in New Hampshire since 2006. She is a veteran presenter, staging her own workshops as well as teaching under the auspices of the Center for Women in Enterprise (Nashau), the Monadnock Chapter of SCORE, and numerous chambers of commerce. See HalvorsonNewMedia.com.

Nanette Perrotte is a jazz singer, performer, yoga instructor, and a lifestyle coach running her own business as Lux LIfestyle. See NanettePerrotte.com.

Please call or write Chris with any questions: 603-203-0593 or Chris@HalvorsonNewMedia.com



Share with friends

Date and Time

Location

Nackey S Loeb School of Communications

749 East Industrial Park Drive

Manchester, NH 03109

View Map

Refund Policy

Refunds up to 7 days before event

Save This Event

Event Saved