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Major Donor Fundraising Workshop
Wed, May 3, 2017, 9:00 AM – 1:00 PM BST
To learn how to kickstart or develop a fledgling major donor programme, without investing lots of money. We will aim to debunk myths, calm nerves, share knowledge, remove obstacles and reduce fear in the face of major donor fundraising. This workshop will be a practical guide, providing tips on how to embed this high return income stream into your organisation.
- Defining major donors
- Models of major donor fundraising
- Major donor theory
- Managing expectations
- Organisational readiness
- How to find major donors
- Defining your cause for major donors
- Account managing donors
- Making the all important Ask
- Examples of success
- Cautionary tales
Suitable for Directors of Fundraising and CEOs at small charities, fundraisers of all levels, new major donor fundraisers, organisations considering major donors as a future fundraising area.