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Luncheon: Building Digital at Wells Fargo (DMW 2021)

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Nov 12

Luncheon: Building Digital at Wells Fargo (DMW 2021)

Join us for the signature luncheon of the 11th Annual Digital Marketing Workshop.

By The Center for Digital Engagement at EMU

When and where

Date and time

Fri, November 12, 2021, 12:00 PM – 2:00 PM EST

Location

EMU Student Center Ballroom (second floor) 900 Oakwood St Ypsilanti, MI 48197

Map and directions

How to get there

Refund Policy

Refunds up to 7 days before event
Eventbrite's fee is nonrefundable.

About this event

As the VP of Digital Marketing for Wells Fargo, Brent Bowles oversees and directs the bank's performance marketing efforts. Before rising to VP, Brent was part of the team that started the bank's initial forays into digital, eventually growing annual spend to 9 figures. Please attend this luncheon to hear Brent discuss:

  • Lessons from how his team grew their digital marketing from embryonic to powerhouse.
  • The challenges of digital marketing in a highly regulated sector.
  • Managing a distributed workforce (Brent lives in Dexter, MI; company HQ is in San Francisco).
  • Emerging trends in digital finance.

Questions from the audience will be highly encouraged.

Please also join us online Monday, November 8, through Thursday, November 11, at noon for a series of livestreams focusing on Detroit Creative, The Future of Mobility, Finding Your Audience, and Digital for Autos. These events are open to the public and free of charge.

N.B. The Friday luncheon, Building Digital at Wells Fargo, will take place at the EMU Student Center and follow Eastern Michigan University's COVID-19 protocol, including day-of screening and masking, as outlined on the EMU Safe web site.

Tags

  • United States Events
  • Michigan Events
  • Things to do in Ypsilanti, MI
  • Ypsilanti Seminars
  • Ypsilanti Business Seminars
  • #digital_renaissance_2021
  • #digitalrenaissance2021
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Luncheon: Building Digital at Wells Fargo (DMW 2021)


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