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Lunch + Learn: Purpose Driven Strategy - Taking Purpose Off the Shelf and i...

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Impact Hub Seattle

220 2nd Ave S

Seattle, WA 98104

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So….you’ve got a company purpose or mission. You want to do real good and be driven by more than just the bottom line. You post your purpose everywhere hoping to align everything you do around it. But then the reality of running a business happens and your purpose fades to the background.

All too frequently we create organizations based on a deep need we want to see fulfilled in the world and then in the muddy waters of building an audience, making money, and driving tight timelines, we lose sight of why we are at work in the first place. Our purpose becomes a far out beacon, or perhaps a pretty outfit, rather than a force that drives action every day.

The cost is not always readily apparent, but eventually motivation lags, teams break down, creativity is lost, and resentment builds. You hear people say, “I thought I came here to do X, but I just come to work, complete a task list, and go home.”

Sound familiar?

In this workshop we will explore how we as leaders can EMBODY OUR PURPOSE and learn how we can tactically use our purpose to drive every action in our day and aspect of our business - from culture, brand, marketing, to customer experience, & finance.

What becomes possible when purpose is taken off the shelf, and becomes the backbone of every. single. teeny. tiny. nook and cranny of our organizations?


About the presenters:

Mieka Briejer is a certified somatic coach, entrepreneur, and social business aficionado. Before beginning her career as a coach, she taught social entrepreneurship and developed purpose driven organizations. She has devoted herself to embodied leadership development with the hunch that purpose based strategies need to go deeper.

Terri Eccles is the owner of Virago Labs - a boutique consulting firm focused on purpose-based strategy and leadership for startups & entrepreneurs. She is a former Director of Product Management and is a passionate entrepreneur, product management instructor, somatic coach, mom, and friend.

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Impact Hub Seattle

220 2nd Ave S

Seattle, WA 98104

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