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Lunch & Learn: Getting Your Business Online

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Grab your lunch and join us to learn about online sales!

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About:

With the recent pandemic, many businesses have been forced to reduce hours or close their physical locations and shift to online sales. During this virtual Lunch & Learn, you'll learn tools and resources on setting up an online store and best practices for e-commerce. The first half, Grace Lange of The Nice Center will teach you exactly how to set up an online store for your business. The second half, Brittany Anton of Shirts from Fargo and Tom Enright of GoodBulb will join Grace and they will all share tips for selling online as well as answer your questions.

Details:

Wed. April 8 from 12:00 pm - 1:00 pm

No registration or link needed - We'll be livestreaming through the Prairie Den Facebook page! We'll open it up at 11:55 am to give people the chance to hop on.

BYOL (Bring Your Own Lunch) and join us online!

Speakers:

Grace Lange - Nice Center

Grace Lange is a second year student at NDSU studying marketing, and she is also the event coordinator for the Women In Business organization. She currently works at Scheels in Fargo, and is working for the Nice Center doing events, e-commerce tasks, and some photography. Her summer internship will be at Titan Machinery working in marketing, and she is very excited for that new challenge! She is very passionate about marketing and events, but also loves to cook, bake, talk, and be active!

Brittany Anton - Shirts from Fargo

Brittany Anton has two ecommerce websites that are a result of adaptation to today's economy and shopping trends. She felt the need to stay relevant and adapt to a changing marketplace. She has had a traditional bridal store for 10 years and added an ecommerce element , bridesbabe.com. This was done after watching the industry change from being dominated brick and mortar to online shopping and purchasing happening more often.

In addition to the bridal industry and to diversify, she owns Shirts from Fargo. Shirts from Fargo does an array of on demand shirt and apparel decoration but serves a special online niche for the industry.

Over the past year, this site has developed into a platform to serve nonprofit groups and organizations. The mutually sustainable business model serves as an independent revenue stream and constant awareness vehicle for the partner businesses and organizations it works with. In person meetings and in-store pickup are key elements to the success of Shirts from Fargo. She feels this gives a personal touch of service that people are still looking for, as well as the convenience of online shopping.

Tom Enright - GoodBulb

Tom Enright founded GoodBulb to use his expertise and passion for lighting to provide energy efficient products for consumers while also providing savings, education and supporting social causes.

Growing up in the Chicago area, Tom fell in love with sales while working in a variety of odd jobs. Following in his family's footsteps, he graduated with a degree in elementary education but trusted his heart and started selling lightbulbs door-to-door for a national lighting company. Shortly after, he traveled the country teaching others how to sell lightbulbs and quickly became a sales manager and top producer.

In 2010, Tom left to begin his own lighting distribution company with no outside funding and just a modest savings account. He quickly learned to change his original business plan and sales approach several times to keep the lights on (no pun intended).

More recently, difficult family trials and a miracle changed Tom's life forever and he found himself once again reinventing his business. As a result, GoodBulb was born as the first socially responsible lighting company.

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