Luis Perez-Breva, Author Talk
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Luis Perez-Breva, Author Talk

Luis Perez-Breva, Author Talk

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The MIT Press Bookstore

301 Massachusetts Avenue

Cambridge, MA 02139

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The MIT Press Bookstore presents innovator and entrepreneur Luis Perez-Breva, Lecturer and a Research Scientist at MIT’s School of Engineering, discussing his book, Innovating: A Doer’s Manifesto for Starting from a Hunch, Prototyping Problems, Scaling Up, and Learning to Be Productively Wrong, at 5:30 pm on Tuesday, March 14, at the Bookstore.

In Innovating, Luis Perez-Breva describes a different approach to innovation-—a doer’s approach developed over a decade at MIT and internationally in workshops, classes, and companies. He shows that to start innovating it doesn’t require an earth-shattering idea; all it takes is a hunch. Anyone can do it. By prototyping a problem and learning by being wrong, innovating can be scaled up to make an impact.

This event includes a book signing. Books will be on sale at the event for 20% off, or you can purchase an event ticket that includes a discounted book.

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The MIT Press Bookstore

301 Massachusetts Avenue

Cambridge, MA 02139

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