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Brainerd International Raceway

5523 Birchdale Rd

Brainerd, MN 53401

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Use this tool to register Dealer/Field Staff support for the HDMC activation at the NHRA race. Three day activation which provides a unique opportunity to engage with the customer and show them our products in a relaxed atmosphere. Actual tickets will be available at the NHRA VIP Will Call trailer.

HDMC is asking for support each day, Friday - Sunday. Exact times of activation will be forwarded as soon as it is obtained from the NHRA. We need five spots filled daily. The DM should also use this tool to register themselves if he/she is planning on supporting as well.

Our 2017 Activation showed:

23% of leads collected were under 30 yrs of age

74% male

41% did not have MC endorsement

32% of owners currently own competitor brand

15% intent to purchase within 12 months

48% of non-riders stated intent to learn within 12 months

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Date and Time

Location

Brainerd International Raceway

5523 Birchdale Rd

Brainerd, MN 53401

View Map

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