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Live Webinar: Reaching the Independent Chinese Tourist

China Luxury Advisors and Jing Daily

Friday, November 1, 2013 from 11:00 AM to 12:00 PM (EDT)

Ticket Information

Ticket Type Sales End Price Fee Quantity
Live Webinar Participation   more info Ended $150.00 $9.24

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Event Details

Reaching the Independent Chinese Tourist

Live Webinar

As the number of independent Chinese tourists increases, tourism providers, hospitality, attractions and retailers need to rethink their Chinese tourism strategy and find new ways to reach this increasingly sophisticated customer directly.

On Friday, November 1, at 11:00 a.m. U.S. Eastern Time, Jing Daily and China Luxury Advisors will provide an overview on the Chinese independent traveler, travel research and decision influences, and travel behavior, as well as give recommendations on how to best attract, convert and retain this very important customer.

Contact or call 415-448-7179 with any questions. 

Participation in the event is online for a live webinar. Once you book tickets we will send you the link to participate in the live webinar. 

About The Training Series:

Attracting, Converting and Retaining 
Chinese Customers

Ongoing Training Series 

The number of Chinese tourists traveling overseas reached 83 million 
visitors in 2012 -- a more than 70% increase over the same period one year ago. It is
expected that this number will increase to more than 100 million people by 2015. In 
2012, Chinese overseas tourists spent US$102 billion -- making them the largest spending tourist group globally.

With more than 60% of Chinese luxury purchases being made abroad-- and some 
brands harnessing up to 30% of their home country revenue from Chinese tourists -- 
engaging Chinese travelers is an operational imperative for prestige brands. 
But just opening your door to Chinese tourists is not enough to build lasting customer 
relationships. Chinese customers have unique brand perceptions, travel habits, 
purchase preferences and service expectations. Companies need to completely 
rethink their branding, marketing & selling strategies to serve this emerging customer. 

China Luxury Advisors and Jing Daily have partnered to host a series of training workshops to provide prestige brands, retailers, hospitality, non-profits and destinations with strategic insights into the Chinese consumer and tactical training to help companies raise their profile among Chinese travelers, implement in-store policies to raise sales and create loyalty initiatives that produce results. 


Have questions about Live Webinar: Reaching the Independent Chinese Tourist? Contact China Luxury Advisors and Jing Daily


Friday, November 1, 2013 from 11:00 AM to 12:00 PM (EDT)

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China Luxury Advisors and Jing Daily

China Luxury Advisors counsels luxury brands on their China consumer strategy, ranging from market entry to digital to attracting, converting and retaining Chinese luxury travelers.


Jing Daily looks at the intersection of luxury and culture in China: the ins and outs of business development there with an eye toward the upscale consumer market, as well as the business of culture — from auctions, museums, and contemporary art to performance, public events, and more.


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