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Leveling the Playing Field: Female Creatives Celebrating Their Voice

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The Yard: Center City

21 South 11th Street

Floor 4

Philadelphia, PA 19107

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Leveling the Playing Field: Female Creatives Celebrating Their Voice

In the kitchen. That’s where ads depict women 48% more often than men, according to major research published in 2018. While we’re cooking, we’re rarely talking: Men speak in ads seven times more often than women.

It’s time to stir a different kind of pot. Join us to discuss how we can pursue gender equality in the C-suite and in the ads we create. For this first gathering, leading creatives will share their challenges as women in our industry and how they’ve persevered to get their ideas greenlit.

  • When: August 23, 2018
  • Where: The Yard: Center City
  • Time: 6:00pm - 8:30pm
  • Discussion - 6:15pm - 7:30pm
  • Networking - 7:30pm - 8:30pm (rooftop)


Our Panelists:

Allison Wagner - Senior Product Owner - Comcast

Colleen Masters - Group Creative Director: Aloysius Butler & Clark

Hilary Sedgwick - Creative Director: Armor PHL

Tracy Thompson - Creative Director: The Karma Agency

Mary van Ogtrop - Freelance Copywriter

Deb Katz, SVP Group Creative Director - Evoke Health



Our Moderator:

Lansie Sylvia - J2 Design Partnerships


Career Creatives: A Meetup for Women in Advertising

The advertising industry needs a rebrand. In a recent survey, the group “What Women Want” found that women make up 46.4% of the advertising industry, but only 11% of that group are creative directors. That’s a problem. How can our industry be innovative if our thought leaders aren’t diverse? And how can ads better depict women if we’re rarely in the director’s chair?

The Ad Guild, along with The Yard: Center City, invites you to join the discussion at Career Creatives: a meetup for female creatives in advertising and marketing.

Every quarter, Career Creatives provides community, tips, and inspiration to help Philadelphia’s creative women fuel their professions and move our industry forward. We come together to hear from inspiring guest speakers, chat about work we love (and work we don’t), and raise a glass to other ambitious, creative women.

About The Ad Guild

Cofounded by Kristy Peters and Scott Peters, The Ad Guild connects creators and disruptors in advertising. Providing resources and empowerment to our network of partners, The Ad Guild synergizes talent in creative, production, strategy, marketing, and communications. Ours is a supportive sandbox where thinkers meet doers, ideas meet objectives, and extraordinary work gets done.

Based in Philadelphia and connected worldwide, The Ad Guild supports our partners with creative, administrative, and networking resources that enable business growth and the making of greatness.

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Date and Time

Location

The Yard: Center City

21 South 11th Street

Floor 4

Philadelphia, PA 19107

View Map

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