Let's Talk About Labor: A Panel from CUESA & Yelp Reservations

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Zero Zero

826 Folsom Street

San Francisco, CA 94107

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Let's talk about restaurant labor in San Francisco

CUESA is partnering with Yelp Reservations for an in-depth conversation with our restaurant community members about labor--the human facet of sustainability-- and how it is a key factor in food business viability.

Join us at Zero Zero for a 45 minute discussion followed by a Q + A and small bites.

Can we have a solutions-focused discussion?

Let’s have a fruitful and thoughtful conversation about what is truly on your mind while running your businesses. How are you adapting to address issues of economic sustainability while adopting progressive policies in your staff? What is working within the restaurant community to hire, retain, grow, and compensate staff and what models can be replicated elsewhere?

Labor shortages, rising minimum wage, affordable nearby housing...we're facing challenges. But we are planning to steer away from an airing of grievances and instead have a peer-to-peer conversation focusing on forward-thinking, innovative solutions to the labor-related issues in our community.

The panelists

panelist photo collage

Reem Assil

Reem Assil is Chef/Owner of Reem's California, an Arab bakery combining traditional Arab street food and California ingredients, and Chef/Partner of Dyafa, a full service restaurant celebrating Arab hospitality inspired by her Palestinian Syrian upbringing. Before dedicating herself to a culinary career, Reem worked for a decade as a community and labor organizer and centralizes community-building and social justice in her restaurants and projects. She's a graduate of the La Cocina competitive food business incubator and the Oakland-based Business Accelerator program, ICA Fund Good Jobs.

Jeff Hanak

Jeff Hanak is a partner of nopa, nopalito and liholiho yacht club. Having been involved in hospitality for 30+ years, his main focus is on front of house operations which include creating a supportive, transparent and financially successful environment. Jeff calls San Francisco home to his wife and two daughters.

Min Kim

Min Kim is the current General Manager of Greens Restaurant and also owns a restaurant in Honolulu, Hawaii. Min grew up running up and down the hallways of her parents' hotels, where she learned early on about family operated businesses, the hardships and heart-wins of the hospitality industry, and the heroism of hourly employees. Min has acquired and flipped several hotels across the United States, and has opened over a dozen restaurants.

Peter Schumacher

Born and raised in Switzerland, Peter Schumacher grew up under the tutelage of his family’s restaurants learning the breadth of the business from the kitchen to the front-of-house at the Dolder Grand Hotel and Suvretta House in St. Moritz. After time in New York City at the Grand Central Oyster Bar and Drake Hotel, Peter migrated to San Francisco and joined the managing team at BIX. In 1999 he began at the newly renovated Buckeye Roadhouse in Mill Valley, and now serves as General Manager and Co-Owner, along with ownership of Bungalow 44 and Playa, all of which are a part of the Real Restaurant Group.

The Moderator

Marcy Coburn

As CEO of the Center for Urban Education About Sustainable Agriculture (CUESA), the Ferry Plaza, Mission Community and Jack London Square Farmers Markets, Marcy Coburn is a prominent force in shaping the food culture of the Bay Area. In addition to cultivating direct sales opportunities for farmers and food entrepreneurs, CUESA also hosts free public educational programs on food, farming & cooking. With over 400 chef shoppers and deep culinary roots in California, CUESA has been amongst the leaders of the farm-to-table movement in the Bay Area for 25 years. Marcy is an avid home cook and has a large urban garden in the backyard of her North Oakland home.

About Yelp Reservations

Yelp connects people with great local businesses, and in the Bay Area alone 3.5 million Yelpers are searching for restaurants every month. Yelp now offers restaurants more ways than ever before to tap into this huge consumer base and engage with our hungry users - from food ordering and delivery to reservations to waitlist management. Yelp aims to be the best industry partner possible to the businesses feeding this community, and want to better understand restaurant needs and the causes they find most critical.


Since launching the Ferry Plaza Farmers Market 25 years ago, CUESA’s mission has been to bring farmers and urban dwellers of all ages together to create a world where fresh, sustainably grown food is at the center of everyone’s plate, and family farming is viable for generations to come. Proceeds from the class provide vital funds for CUESA’s education programs like Foodwise Kids and Schoolyard to Market, which empower the next generation of healthy eaters.

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Zero Zero

826 Folsom Street

San Francisco, CA 94107

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