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Let's Collaborate: Sales and Marketing Alignment. How do we boost the relat...

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Location

Shopify

80 Spadina Avenue

Toronto, ON M5V 2J4

Canada

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Refund Policy

Refund Policy

No Refunds

Event description

Description

The TORONTO Enterprise Sales Forum team has the pleasure of welcoming you to a brand New Year. We hope you thoroughly enjoyed your holidays and are excited to embrace the sales challenges of 2019.

To help you keep your New Years Sales resolutions, our first event in January will focus on Sales & Marketing alignment. The lack of alignment between Marketing and Sales is inevitably a struggle many companies face. The failure to coordinate these two functions can cost businesses significant revenue.

Marketing and sales need to work in tandem to improve sales productivity, achieve long and short-term ROI goals and most importantly drive top-line revenue growth in the right way.

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AGENDA

6:00 to 7:00 PM - Networking & hors d'oeuvre with beer and wine refreshments

7:00 to 7:45 PM - Panel Discussion

7:45 to 8:00 PM - Audience Q&A

8:00 PM - Networking & Wrap-up

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We are excited to host a group of esteemed panelists who have significant expertise in tackling this problem:

Mark Bergen, Head of Revenue at Shopify Plus. Mark is an Executive leader with 20 years of experience with high growth companies. Before his role with Shopify Plus, Mark spent 10 years in sales management (including EVP Sales) with Vision Critical.

Darryl Praill, CMO at VanillaSoft. Darryl is a B2B SAAS marketing veteran that has raised millions in funding and taken companies public. He’s worked with companies like SAP (Sybase), IBM (Cognos), Kinaxis (webPLAN) & Airbus (CML Emergency Services).

Lisa Soares, Marketing Manager at Salesforce. Lisa is an experienced integrated marketing professional with strong expertise & passion for brand communication on digital platforms. Before her current role with Salesforce, Lisa was the Digital Marketing Manager at VersaPay & Sandvine.

Meagan Suckling, Global Sales Development Manager at Shutterstock. Megan is a specialist at building sales & marketing machines that include B2B Lead Generation, Outbound/Inbound Sales Development & Demand Generation. Before her current role with Shutterstock, Megan was the Sales Development Manager with FlashStock (which was acquired by Shutterstock), the Director of Demand Generation at PostBeyond and the National Social Media Specialist with the Canadian Cancer Society.

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If you'll be tweeting about the event make sure you tag us and use our hashtag, #TORSales & #TORESF.

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TORONTO ENTERPRISE SALES FORUM

The Enterprise Sales Forum is a global network of sales professionals committed to sales excellence and professionalism who are focused on creating the future of sales through learning, innovation, and collaboration at chapters globally.

Our TORONTO chapter provides an open, collaborative and diverse environment where you can share ideas, network with peers and learn actionable insights for achieving professional sales excellence from successful practitioners and leaders.

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Date and Time

Location

Shopify

80 Spadina Avenue

Toronto, ON M5V 2J4

Canada

View Map

Refund Policy

No Refunds

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