Free

Lean Learning: Applied Product Research

Event Information

Share this event

Date and Time

Location

Location

Nasdaq Entrepreneurial Center

505 Howard Street

Plaza Level

San Francisco, CA 94105

View Map

Friends Who Are Going
Event description

Description

Lean Learning: Applied Product Research with Dave Hora


During this session, Dave will highlight the applied research cycle: how to focus on what you need to learn from users and customers, how to uncover it with a simple research framework, and how to translate findings into actionable insights. We'll take a quick look at developing research questions and prototypes, then learn how to run successful interviews & concept tests with real users.


Founders will learn:

  • An applied mindset: how to think about learning for product development

  • Research mechanics: how to interview users and avoid common traps

  • Getting to actionable insight: how to set up, execute, and make sense of a quick study

Schedule:

9:30am: Registration and Networking

9:45am: Session Begins

11:00am: Session Ends


OUR SPEAKER

Dave Hora

Dave leads the User Research team at PlanGrid, a platform for construction field work collaboration. Previously he started the User Research program at Instacart, and has worked with small startups and large enterprises as a consulting UX designer and researcher. Dave's focus is on smart, strategic learning: minimum viable research for maximum product impact.



Share with friends

Date and Time

Location

Nasdaq Entrepreneurial Center

505 Howard Street

Plaza Level

San Francisco, CA 94105

View Map

Save This Event

Event Saved