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A workshop from The AIM Institute

LaunchStar Public Workshop in Zurich

The AIM Institute

Tuesday, May 14, 2019 from 8:00 AM to 4:00 PM (CEST)

LaunchStar Public Workshop in Zurich

Ticket Information

Ticket Type Remaining Price    
LaunchStar Public Workshop
Sales End May 13, 2019

This ticket is for one attendee at the LaunchStar Public Workshop and includes breakfast, lunch and snacks as well as all course materials. Lodging and transportation are the responsibility of the attendee.

If you wish to be INVOICED, please select "Pay by invoice" on the next page under "Payment Method."

To view available "early bird" discounts (available up to 30 days before event), select arrow next to ticket price above.

11 Tickets from $1,195.00
Full price
11 Tickets $1,495.00 +$0.00 Fee
Super Early Bird Discount - 300 OFF
Offer Ends March 14, 2019 12:00 AM
11 Tickets $1,195.00 +$0.00 Fee
Early Bird Discount - 150 OFF
Offer Ends April 14, 2019 11:59 PM
11 Tickets $1,345.00 +$0.00 Fee

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Event Details

LaunchStar Public Workshop in Zurich

Gottlieb Duttweiler Institute (GDI) is the location of the LaunchStar Workshop in Zurich and is one of Switzerland’s leading think tanks

Since 2009, the only way a company could apply LaunchStar® B2B product launch methodology was by hosting an in-house workshop. Now you can attend a public workshop taught by The AIM Institute’s founder, Dan Adams, and The AIM Institute staff.

Note: This workshop occurs immediately after a 2-day New Product Blueprinting workshop in the same location.

Schedule: 1 day, April 4, 2019. The day begins with a continental breakfast, 7:30-8:00am. The course runs 8:00am-4:00pm.

Location: The workshop will be held at the Gottlieb Duttweiler Institute (GDI) one of Switzerland’s leading think tanks.  Just ten minutes from Zurich, the GDI is surrounded by parkland with a panorama across the lake to the Alps. It is a bright, modern facility with first-class cuisine. 

What you’ll learn: You’ll learn all you need to plan dynamic B2B product launches… and capture your plans in up to 5 key LaunchStar software-generated reports: Launch Plan, Prospect Profile, Message Brief, Media Guide, and Launch Results. For more on the course content, please see LaunchStar Public Workshop.

What you’ll take home: You’ll receive everything that in-house client workshop learners receive:

  • One-year license for cloud-enabled LaunchStar 3.0
  • One-year access to 7 e-learning modules
  • LaunchStar log (with classroom slides)

Training room in the GDI where The AIM Institute holds LaunchStar public workshops in Zurich.

Attire: Business casual: Consider a light sweater or jacket for your comfort.

Fee: $1495. Includes all program materials, continental breakfasts, lunch and light snacks.

Early Bird Discounts: A $300 "super early bird" discount is available until 60 days prior to the workshop and a $150 “regular early bird” discount is available until 30 days prior to the workshop.

Next Steps: 1) Use the Order Now button at the top to register for this workshop. 2) Book your sleeping room. We recommend the Georgia Tech Hotel, which is conveniently adjacent to the Global Learning Center, providing a covered walkway access on the second floor and a shared covered parking deck.

The GDI is the location of the LaunchStar Public Workshop in Zurich and is surrounded by parkland with a panorama across the lake to the Alps

Hotel Reservations: There are several close-by hotels to consider:

  1. The Hotel Belvoir The closest to the GDI
  2. Hotel Sedartis, Thalwil - There is a direct bus from Thalwil to de GDI
  3. Hotel Ibis, Adliswil - Accessible by car, and one exit away on highway

Information: For more information on the course, visit our website: LaunchStar Public Workshop. For logistics details, contact For other questions, visit or contact

Special Offer for You and Your Colleagues: Consider staying an extra 2 days for the Blueprinting front-end of B2B innovation workshop on May 15-16, 2019 at a specially discounted price, or if you have a colleague focused on new product development, share this opportunity with them. After you register, contact us to receive the discount code (available to both you and your colleagues) to use when registering (this offer cannot be combined with any other offers). Your colleagues do not need to attend both workshops to take advantage of the savings!

Terms & Conditions:

  • Full refund will be permitted if AIM is notified in writing by attendee of cancellation at least 60 days prior to the event. A 50% refund will be given if notified at least 30 days prior to the event. No refunds will be given if cancelled within 30 days of event, but a) your fees can be applied to a future workshop (public or in-house), or b) you may substitute another attendee from your company.
  • Payment in full is required prior to course participation. Registration is not considered complete until payment has been received.
  • AIM reserves the right to cancel this course in the event of low enrollment. Should a course be cancelled due to low enrollment, all registration fees will be refunded. However, AIM is not responsible for any additional expenses incurred (ex. airfare and/or accommodations), and will not reimburse any additional expenses.
  • Only one coupon code can be used per person per workshop. Coupon codes cannot be combined with any other codes or discounts.
  • By submitting your information, you agree to receive electronic communications from AIM. You may unsubscribe at any time.
  • Terms and conditions apply to all participants.
  • By placing order, you agree to these terms and conditions.
Have questions about LaunchStar Public Workshop in Zurich? Contact The AIM Institute

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When & Where

Gottlieb Duttweiler Institute (GDI)
Langhaldenstrasse 21
P.O. Box 531
CH-8803 Rüschlikon

Tuesday, May 14, 2019 from 8:00 AM to 4:00 PM (CEST)

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The AIM Institute

At The Advanced Innovation and Marketing Institute, known as The AIM Institute, our mission is to help B2B companies excel by creating products and services that their customers will love, competitors respect and stockholders applaud. Our approach is found at the intersection of leading innovation science and practical, proven methods. B2B companies can expect sustainable growth when they plug into The AIM Institute. They will find a pragmatic approach built within a system of software, consulting, training and mentoring.

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