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InnovationForum InnovationForum

L2 Innovation Forum 2010

L2ThinkTank

Friday, November 5, 2010 from 9:00 AM to 5:30 PM (EDT)

New York, United States

Ticket Information

Ticket Type Sales End Price Fee Quantity
Brand Professionals Ended $1,000.00 $39.95
Industry Professionals   more info Ended $1,500.00 $54.95

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Event Details

On November 5, L2 and NYU Stern will host its second-annual Innovation Forum at The Morgan Library in New York City. The full-day event will address innovation in digital marketing and implications for prestige brands.

L2 Forums are the largest gatherings of prestige professionals in North America. Forums draw C-level executives and top marketing and digital talent from prestige brands; leading agencies, media, and technology firms; and innovators and academics. In addition, 25 percent of seats are reserved for students from the nation’s top business and arts graduate programs.


ELEMENTS:

Combining education and entertainment to inspire and enlighten, the Forum will feature:

Never-seen-before research benchmarking brands’ digital marketing efforts

Provocative presentations from thought leaders in industry and academia

On-stage conversations with prestige brand leaders

Networkingwith senior executives and top MBA students

Cutting-edge product demos

 

 

AGENDA:

registration & breakfast 8:15

module 1 9:00

WELCOME & OPENING REMARKS Peter Henry | Dean, NYU Stern

INNOVATION & THE EXCHANGE Scott Galloway | Founder, L2

COLLECTING & THE EVERYDAY TASTEMAKER  Ben Silbermann | Co-Founder, Pinterest

Conversation: SERVICE 2.0
Kathleen Taylor | President & CEO, The Four Seasons and Greg Shove | CEO, Halogen

VALUING LUXURY  Aswath Damodaran | Professor of Finance, NYU Stern

THE ART OF CHOOSING Sheena Iyengar | Professor of Business, Columbia University

break 10:30

module 2 11:00

panel: THE NEW INFLUENCERS
Luxury's most influential bloggers on the innovative brands of 2010 and predictions for 2011.

Imran Amed | Founder & Editor, The Business of Fashion
Christene Barberich | Editorial Director, Refinery 29
Tavi Gevinson | Founder & Editor, Style Rookie
Lauren Sherman | Editor, Fashionista

IN THE COMPANY OF GENIUS  Maureen Mullen | Research, L2

THE MICHELLE MARKUP David Yermack | Professor of Finance, NYU Stern

DISRUPTIVE THINKING  Luke Williams | Fellow, Frog Design & Adjunct Professor of Innovation,
NYU Stern & Author, Disrupt

THE END OF APPAREL AS WE KNOW IT  Andy Dunn | CEO, Bonobos

 

THE THANK YOU ECONOMY Gary Vaynerchuk | Founder & Host, Wine TV Library

lunch 12:30
at Asia de Cuba | Hosted by Halogen for L2 Member brands, Forum Speakers, & Brand & Industry attendees

module 3 2:00

DEVELOPING A DIGITAL PHILOSOPHY Anand Giradharadas | Journalist, The New York Times

THE MEDICI EFFECT Frans Johansson | Author & Entrepreneur, The Medici Effect

panel: THE ELEVATOR PITCH
Four small companies. Four minutes each. Why you need to know about them.

Rent the Runway | Foodspotting | Birchbox | Fashionstake

BESPOKE PRESENTATIONS Mike Lingle & Paul Shapiro | Sales Graphics

panel: THE BUILDERS
Top digital agencies share their most innovative projects of 2011. Includes:

Razorfish | iCrossing | Morpheus Media | Sarkissian Mason

THE ANTI-LUXURY BRAND Jim McDowell | Vice President, MINI

CHINA: THE GREATEST OPPORTUNITY FOR LUXURY BRANDS
Doug Guthrie | Dean, The George Washington Univesity School of Business

INFORMATION IS BEAUTIFUL David McCandless | Author & Designer, The Visual Miscellaneum

THREE PREDICTIONS  Scott Galloway | Founder, L2

chocolate & cocktails 4:15


 

SPEAKERS:

L2 Innovation Forum 2010 Speakers

Have questions about L2 Innovation Forum 2010? Contact L2ThinkTank

When & Where

225 Madison Avenue
New York, 10016

Friday, November 5, 2010 from 9:00 AM to 5:30 PM (EDT)


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Organizer

L2ThinkTank

 

L2 is a think tank for digital innovation.

We are a membership organization that brings together thought leadership from academia and industry to drive digital marketing innovation. Drawing from original research, best practices, and emerging trends, L2 distills this intellectual capital and makes it actionable for our partners.

Please visit us at: www.L2ThinkTank.com


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