Skip Main Navigation
Page Content

Save This Event

Event Saved

Know Thyself, Brand Thyself - The Secrets to Marketing Yourself Strategically and Successfully

IIBA New York City Chapter

Tuesday, April 11, 2017 from 6:00 PM to 8:00 PM (EDT)

Know Thyself, Brand Thyself - The Secrets to Marketing...

Ticket Information

Ticket Type Sales End Price Fee Quantity
Registered IIBA NYC Chapter Members
This ticket type is only for members of the local NYC chapter of IIBA.
Apr 10, 2017 Free $0.00
Non-Members: Pay $15 In Advance (Pay Now) Apr 11, 2017 $15.00 $0.00
Non-Member: Pay $20 Cash @ Door Apr 11, 2017 Free $0.00
IIBA NYC Membership Signup/Renewal
This option allows for simultaneous event registration and payment of dues, first time or renewal. You must be a member of IIBA to be eligible for local chapter membership.
Apr 11, 2017 $25.00 $0.00

Share Know Thyself, Brand Thyself - The Secrets to Marketing Yourself Strategically and Successfully

Event Details


In this session, Michael Milutis will explain why personal branding success has as much to do with self-knowledge as social media. To that end, we will explore the key personal questions that every IT professional, IT project manager, or IT executive must find the answers to and that are universal across industry verticals. Michael will walk you through these questions and then demonstrate how one’s personal branding strategy flows logically from the answers. The second takeaway will revolve around LinkedIn: tips, tricks, and advice on how to integrate your new branding strategy into Linkedin and actively leverage it for career success. All attendees will receive a complimentary one year subscription to The Great IT Professional mobile app (unlimited access to continuous online education for one year) as well as a free personal LinkedIn consultation and makeover.


Learning Objectives

  1. Find out who you are, what you want, and where you are going!
  2. Learn why your personal branding strategy must be a top down process, and what that means
  3. Learn how many ways there are to frame and package one’s career trajectory
  4. Learn why less is always more, and why this discipline is all-important to your branding success
  5. Learn how language can and must be used to represent yourself effectively
  6. Learn how -- like a heat seeking missile -- Linkedin brings all of this together and can be programmed to attract
  7. what you want for your career
  8. Gain immediate fluency in, and control of, your Linkedin brand


Speaker Bio

Michael Milutis

Michael Milutis is a marketing strategist, entrepreneur, public speaker, and creator of The Great IT Professional -- the world's 1st mobile app to offer unlimited PDU approved learning. Michael also offers brand consulting and career coaching to individuals and businesses of all sizes. Since 1997, Michael has worked for CAI, an international IT consulting and services firm with over 4000 associates worldwide. You can connect with him on Linkedin at


Event Details: 

Tuesday, April 11th, 2017

Registration closes Monday, April 11th, 2017 at 4 PM. 

Event Location: 

Microsoft, 11 Times Square, Winter Garden, New York, NY 10036


Member: (free); Non-Member: $15.00 (in advance), $20.00 (pay at the door)


6:00 - 6:15 PM - Registration, refreshments (pizza, salad, soda, water) and networking

6:15 - 6:30 PM - Welcome and introductions

6:30 - 7:55 PM – Panel

7:55 - 8:00 PM - Wrap – up

We hope you can make it!



IIBA New York City Chapter

Become a Chapter Member for only $25/year and attend all our events for FREE! 


Note - you have to be an IIBA Member before you can sign up for Chapter Membership




Many thanks to our 2016 Chapter Sponsors: 

 Silver Sponsor


Microsoft Corporation, incorporated in 1981, develops, manufactures, licenses and supports a range of software products for computing devices. The Company’s software products include operating systems for servers, PCs and intelligent devices, server applications for distributed computing environments, information worker productivity applications, business solution applications, high-performance computing applications and software development tools. Microsoft understands the challenges faced by application development teams and continues to make investments to help organizations address these challenges. The Microsoft Visual Studio 2010 suite of solutions can drive value with all the stakeholders on your team, including business analysts, architects, testers, and executive management, allowing these roles to collaborate more effectively to deliver quality software on-time, on-scope, and on-budget.

For more information, visit For free webinars and resources, check us

 Bronze Sponsor

Experis Logo

As the leader in project solutions and professional talent resourcing for contract and permanent positions, Experis matches professionals to rewarding IT, Finance, and Engineering opportunities with industry-leading organizations – helping accelerate careers, while delivering better results for our clients. Experis is part of ManpowerGroup, the world leader in innovative workforce solutions. 

Learn more at

NYC Office details:

99 Park Ave, Suite 920

New York, NY 10016





  Bronze Sponsor

New York City IIBA Chapter partners with Watermark Learning to bring new benefits to members of the Chapter.  Watermark Learning will provide NYC & NYC Long Island IIBA members a 20% discount on any item they sell using by using by using the code NY16IIBA on your order.


 Bronze Sponsor

B2T Training has trained and equipped over 14,500 of the most successful and high performing business analysts in the field since 2000. Our courses are developed and taught by the most respected and highest qualified experts in the industry.

We know that transforming the way you and your team perform business analysis is not a one size fits all approach. And, we understand that your business analysis practice has unique problems and deserves a unique program offering. Using our comprehensive approach, we will identify the pain points that will result in the best opportunity for your team or organization to realize the change they’re trying to achieve. Change starts with knowledge and skills.

Our learning events also include ongoing enrichment and reflective activities that provide students the boost they need to sustain their learning and competency. In other words, We Make It Stick.

We Get It. We'll Help You Get It Too. B2T Training is an endorsed education provider for the IIBA® and a registered education provider for PMI®. As a member of the NYC IIBA Chapter, receive a 10% discount on all B2T courses and products by emailing for the promo code.

 Bronze Sponsor

New York City IIBA Chapter partners with J. Ross Publishing; Plantation, FL, to bring new benefits to members of the Chapter.  J. Ross Publishing will provide NYC & NYC Long Island IIBA members a 20% discount on any book that they publish by using the code IIBANYC20.

J. Ross Publishing has published many titles over the years on Business Analysis, Innovation & Product Management, Corporate Strategy, IT & Software, Operations Management and Project Management topics; including Seven Steps to Mastering Business Analysis by Barbara Carkenord and Achieve Business Analysis Certification. You can also find other titles on Business Analysis, as well as Project Management and Agile development on the J. Ross Publishing website ( 

J. Ross Publishing will also provide books to the Chapter to be used as giveaways and raffles during chapter events. “This is a great benefit to our members, as J. Ross Publishing has agreed to a long term relationship with us; so this isn’t going to be a one year or shorter benefit”, says Malgorzata Gapinska, President of the NYC IIBA Chapter. Steve Buda of J. Ross Publishing added “We’re excited to bring this opportunity to NYC & NYC Long Island IIBA Chapter as a way to promote our books and services in the area. We don’t ask for any commitment from the Chapter but to promote this benefit to their members. We really see this as a win-win opportunity.”



Sponsorship Levels range from Platinum sponsorship to Event sponsorship. Sponsorship pricing/details are available upon request. For further questions, please contact




For more information on this or other events visit:

Have questions about Know Thyself, Brand Thyself - The Secrets to Marketing Yourself Strategically and Successfully? Contact IIBA New York City Chapter

Save This Event

Event Saved

When & Where

11 Times Sq
Winter Garden
New York, NY 10036

Tuesday, April 11, 2017 from 6:00 PM to 8:00 PM (EDT)

  Add to my calendar


IIBA New York City Chapter


The IIBA is the independent non-profit professional association serving the growing field of Business Analysis. Whatever your role -- requirements management, systems analysis, business analysis, requirements analysis, project management, or consulting, if you are involved in analysis for systems, business or process improvement, IIBA can help you do your job better.

The mission of the NYC Chapter of the IIBA is to promote the standards, practices and the contribution of Business Analysis and provide support for the CBAP® certification. 

We hold monthly chapter meetings which are designed to be both networking and educational opportunities for chapter members, prospective members and anyone interested in business analysis. Business analysts, project managers, hybrid and related roles are all welcome!

  Contact the Organizer
Know Thyself, Brand Thyself - The Secrets to Marketing Yourself Strategically and Successfully
Things to do in New York, NY Networking Business

Please log in or sign up

In order to purchase these tickets in installments, you'll need an Eventbrite account. Log in or sign up for a free account to continue.