SOCIAL EQUITY SYMPOSIUM
SOCIAL EQUITY SYMPOSIUM
Tue, Feb 28, 4:00 PM
South Shore Cultural Center • Chicago, IL
$25 - $500
Actions Panel
KMG 2015 Symposium
When and where
Date and time
Location
DePaul Loop Campus 1 E. Jackson Blvd. Chicago, IL 60604 Room 8005
Map and directions
How to get there
Refund Policy
Contact the organizer to request a refund.
Description
KMG Symposium 2015 Title and Description
Marketing Refresh: Redefining Your Strategy
Date: Saturday, May 9, 2015
Overview: The world of marketing is ever changing and it is imperative that as marketers we are able to adapt. This year’s symposium will highlight the key successes and strategies from companies who have been able to maintain their place in the market by rejuvenating their marketing strategy. Our esteemed speakers will give insight to how they were able to give a makeover to traditional marketing campaigns.
Come to this year’s KMG Symposium 2015 and learn how many of today’s top marketers are using strategies to create a strong brand.
Subtopics
- Differentiation
- Using customer preferences to create a unique strategy
- Creating a unique image for the brand/product
- Producing a sustainable strategy to overcome the challenges
- Segmentation
- Building a brand in a global environment
- Engaging the consumer through multiple channels (Mobile/Social engagement)
- Creating a demographic profile to define the right strategy
- Big Data & Branding
- Capturing Customer Behavior, Develop and Deliver Relevant Experiences
- Creating a brand that resonates with users
- Using consumer insights to recreate a brand presence
Featured Speakers
Coming soon.....
Regular Pricing
$65 KMG Lifetime Member
$85 Non-Member
*Lifetime KMG members will receive a promo code via email for member discount.
**Not a member? Sign up for KMG membership and the 2015 Symposium for only $105!