Just Between Friends Dane County West New & Foster Parent/G'parent Ticket (...

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Alliant Energy Center Exhibition Hall D

1919 Alliant Energy Center Way

Madison, WI 53713

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New Parents! Grandparents! Foster Parents!

Shop Thursday from 4:00PM-8:00PM! Shop with your nursing infant (if you'd like!) in a sling or carrier prior to 6:00PM. Children under 12 and strollers welcome at 6:00PM for Family Shopping.

Our First-Time Parent’s & Foster Parents &Grandparents Sale is reserved for those who meet the following conditions:

  • You are pregnant with your first child
  • You are in the process of adopting your first child
  • Your first child or adopted child is under one year of age
  • You are a foster parent or grandparent or are about to become one

You are welcome to register for 2 sales events as a First-Time Parent.

Your ticket will allow entry for 2 at the sale! You will only be able to register for 1 ticket.

What can you expect to find at Just Between Friends Dane County West's huge kid's consignment sales event?

Clothes size newborn-18/20 and Maternity, too! Toys, books, puzzles, baby equipment and much, much more! All you need for your child found in 30,000 square feet of shopping space in Alliant Energy Center's Exhibition Hall D. Cash (preferred), Visa, MasterCard and Discover gladly accepted.

Public shopping hours are:

  • Friday 9AM-7PM
  • Saturday 9AM-5PM - new items arrive!
  • Sunday 9AM-2PM - many items half-price!

Alliant will charge for parking during the public shopping hours. Kids and strollers welcome during the public shopping times.

Want to learn more?! Check out our website at!


What may I bring to the event?

Bring your recycled shopping bags, your shopping list and your BFF!

Where can I contact the organizer with any questions?

You can send an email to

Is my registration/ticket transferrable?

Yes! You may pass your ticket to someone else if you are unable to attend.

Do I have to bring my printed ticket to the event?

No! You may display your ticket on your phone at the door.

What else should I know?

If you'd like to receive updates about JBF (not just a ticket reminder), please join the mailing list here. You may choose to opt out at anytime and your email will never be shared!

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Alliant Energy Center Exhibition Hall D

1919 Alliant Energy Center Way

Madison, WI 53713

View Map

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